Delicious! China CMO is a very representative position in the catering industry, and its full name is Chief Marketing Officer of Yum! China As a representative of the leading enterprises in the fast food industry, China, CMO of Yum! Brands Group, plays an important role in marketing and brand building. CMO should formulate corresponding marketing strategies and advertising plans according to market demand and consumer feedback, enhance brand image and enhance popularity, so as to consolidate the leading position of enterprises in the industry.

As Yum! For enterprises in China, the responsibilities of CMO include determining and starting marketing strategies, creating and promoting brand image, and formulating and implementing advertising and promotion strategies. In addition, with the popularity of the Internet and social media, consumers' consumption behavior is constantly changing. Therefore, Yum's CMO! China should also face the challenge of new media and increase its investment in online channels to cover a wider range of consumers.

In the future, with the continuous expansion and improvement of China's consumer market, Yum! China CMO will play a more important role. At the same time, the globalization strategy has also become the general trend of the catering industry. Delicious! CMO in China should lead the team to formulate marketing strategies in line with international practices to meet the challenges of competition. In a word, Yum! China CMO should pay close attention to market changes, uphold the marketing concept of keeping pace with the times, and realize the sustainable development of enterprises through more effective marketing means.