Simply put, it can be divided into two categories: basic work and promotion work. Basic work includes store naming, baby title writing, baby detail description writing, store decoration, store daily maintenance and product update; The promotion work includes the design of promotional activities and the promotion of online stores.
/iknow-pic.cdn.bcebos.com/b 812c8fc3cec3fd251a7171d988d43f8794278a "target =" _ blank "title =". /iknow-pic . cdn . BCE Bos . com/b 8 12 c8 fc C3 CEC 3 FD 25 1a 7 17 1d 988d 43 f 8794278 a？ x-BCE-process = image % 2f resize % 2Cm _ lfit % 2Cw _ 600% 2Ch _ 800% 2c limit _ 1% 2f quality % 2Cq _ 85% 2f format % 2Cf _ auto " esrc = "/ b 8 12 c8 fc C3 CEC 3 FD 25 17 1d 988d 43 f 8794278 a "/>
Extended data:
The work content of the operation includes these blocks:
First, the content output content can be roughly divided into four types:
1, Banner, push, the marketing plan in the direction of short message copy focuses on attracting users to click.
2. The recommendation direction of shopping guide copy, dig deep into the characteristics of goods or service providers, and improve the transformation of their content packaging and promotion.
3. The description of rules, the play of activities, relevant standards, and the functional description of products all need users' simple and direct understanding.
4. Soft articles related to scenes, stories, jokes, topics, shopping scenes, etc. Arouse users' interest and stimulate users' needs.
Second, the control of resources
Activities and channels are resources. There will be competition when resources are limited, and the management of resources needs to be standardized. Otherwise, someone will ask what the standard of resources is and why he can't fuck me. This involves the division of horizontal industries and categories, as well as the vertical head and waist of merchants. The stratification of the tail. In detail, it also includes the same page, the adjustment and optimization of commodity sorting.
/baike . Baidu . com/item/% E7 % 94% B5 % E5 % AD % 90% E5 % 95% 86% E5 % 8A % a 1% E8 % BF % 90% E8 % 90% A5/7 122892？ Fr = Aladdin "target =" _ blank "title =" Baidu Encyclopedia-E-commerce Operation "> Baidu Encyclopedia-E-commerce Operation