Do you know these six common styles of illustrations and posters?

2121 can be said to be the world of illustration

Long time no see for Regan Noodles, which has touched countless people

Illustrators can be seen in recent posters of various holiday brands

Do you know the common styles of illustration?

Xiao A will take you through this article

to understand the common styles of illustration posters!

Flat-style illustration is mainly composed of color blocks, with geometric modeling, smooth outline and more intuitive information, which can make people know the information conveyed by the interface at a glance.

The flat interface can also better realize the transformation of images and the webpage can be loaded faster. Therefore, the flat style illustration is widely used in various fields.

stroke style is an extension of flat style.

Adding outlines and strokes to flat elements, and adding strokes to the outlines of line-drawing illustrations are more stereoscopic and lovely compared with flat styles, and are often used in posters, guide pages, logo, etc.

Texture style illustration, also known as grain noise style, is another branch of flat style. The page is superimposed with grain texture, showing a matte texture, which is a bit like sand painting, but more delicate than sand painting.

The main form of expression is the use of a large number of color blocks. The elements are single and clean, and the texture is often superimposed on the highlights and shadows of the elements. The details in the picture are increased through graininess, and the picture is natural, three-dimensional and vivid, and the painting style is relaxed and casual.

Ukiyo-e, which means "a prosperous and empty world" in Buddhist language, is a kind of ukiyo-e painting that shows the ups and downs of the world in the form of painting.

Ukiyo-e painting style is based on traditional printmaking, emphasizing the flat painting of lines and color blocks, with bright colors, mainly represented by birds, fish and waves.

MBE illustration is a style created by a designer of Dribbble. It uses thick black lines to depict elements, removes unnecessary elements in the picture, and the color blocks are clearly distinguished, round and lovely. Cooperate with small elements, often used in guide page, startup page, logo, etc.

Watercolor illustration is a popular painting method in recent years. Simple lines with mild colors are quiet and natural, and the lines are simple and casual. Watercolor illustration is particularly creative, which can not only express various styles such as realism, abstraction and magic.

Illustration is one of the most common design elements in our life.

In recent years, it has gradually become the mainstream of poster design.

Different styles of illustration bring different visual feelings to people.

Which one do you prefer? The winter travel season is coming, and these five kinds of tourist poster templates can give you design inspiration

Most people find it difficult to get value from their work, but pulling up their suitcases and going to new scenery, even a two-day trip can become the adjustment of life and make people gain new possibilities.

Since the outbreak of COVID-19, many people have to cancel their travel plans. However, after a long period of 11 months, during the National Day Mid-Autumn Festival, domestic tourism has ushered in a prosperous peak season. Now, autumn and winter are coming quietly, New Year's Day is approaching, and a new round of winter outing is beginning to recover. Here are five kinds of travel poster templates for you. Choose your favorite style and start creating ~

1

Retrostyle

Travel posters began in the early 21th century. At that time, railway companies would entrust artists to design posters promoting tourist cities, resorts and weekend places with the same format.

The posters are very colorful, and they are very eye-catching when posted at the station. Hand-painted illustrations are full of retro flavor and strong narrative, giving people an adventurous, fresh and charming impression.

from p>1911 to 1941, tourist posters were also influenced by different artistic movements, such as Art Deco and Art Nouveau.

Recommend the retro tourist poster of the Republic of China for you > >

2

Noise Illustration Flat Illustration

Alexafour is a graphic designer and illustrator from Miami who runs his own studio IdeaStormStudios in sunny South Florida.

In his spare time, AlexAsfour likes to draw illustrations on tourism and scenery, and has published a collection of world travel posters.

These flat-style illustrations are mostly composed of color blocks, which are simple and fresh, and the perspective composition makes the picture look very open and attractive.

in addition, AlexAsfour also adds noise to the sky, mountains, cars and other scenes, and the soft gradient color fills the texture with strong graininess, which not only gives the illustration a rich three-dimensional sense, but also makes the whole page look very delicate.

The colors of illustrations are mostly warm, full of retro flavor, and the flat wind with low saturation is soft, light and full of vitality. Posters are mainly based on graphic visual presentation of illustrations, with few words, including main subtitles and auxiliary information.

Alexafour takes into account the composition and color of illustrations when typesetting, and the text style and arrangement are in harmony with the whole.

I recommend the flat wind illustration poster for you > >

3

GeometricShapes

In the 21th century, many travel agencies stopped entrusting artists and invited commercial designers instead, so the poster style became more modern and simple.

Nowadays, Memphis style is very popular in graphic design, which is characterized by a large number of geometric elements such as points, lines and planes, lively and bold typography, bright colors and strong contrast.

ToralBheda, a designer from Mumbai, India, used this style to create a series of minimalist tourist posters, which presented the representative elements of various countries or regions, such as landmark buildings, national flags and cultures, with abstract visual language. The pictures were simple but full of interest.

4

quality photography GreatPhotos

The promotion of tourist attractions is inseparable from photographers, and good pictures can often make people think at a glance that they must go to xx in this life.

A lot of Japanese-style tourist posters are composed of large-scale photography and simple typesetting.

Every award-winning poster can be printed as a decorative painting. Photographs show beautiful natural scenery everywhere from composition and color to light and theme.

5

graphic creativity

The idea of expressing creativity in posters is also a common advertising routine, and people have a low sense of rejection of interesting and novel things. The content of tourist posters is to attract tourists, and how to express the beauty of scenic spots is a creative idea worth exploring.

For example, the print advertisement designed by ALMAPBBDO in Brazil for the travel magazine "TOPDestinos" is very novel, presenting the waterfall scenery vividly in the form of cakes. In the gradient gray background, a large area of green and a small area of clear blue make people shine.

For another example, in this ski-themed travel advertisement, there are no scenic spots in the poster, and only a few pieces of paper and a paper clip on the desk are used to build a simple skiing scene. At first glance, it is a travel advertisement aimed at office workers, and the copy and picture cause strong * * * sound. What is the appreciation and analysis of excellent poster works?

Appreciation and analysis of excellent poster works are as follows:

1. Cartoon style promotional posters for catering business opening, which are embodied in the form of comic style and palace style, not only have attractive food pictures, but also have corresponding opening activities information content.

2. In the second half of July, at the beginning of the month, mobile phone posters with green plants in summer will soon pass, and we will usher in a brand-new second half. This excellent poster design works with fresh green leaves as the background, plus "Hello in the second half of the year, may the world be beautiful with you".

3. Campus classroom youth illustration mobile phone poster in graduation season. Graduation season is coming. Are you ready? This excellent poster design uses hand-painted illustration style, plus desks and chairs, book elements, and basketball court elements outside the window.

4. The 21th exhibition of death in Nagoya Plastic University has a prominent theme, which is easy to catch people's attention. The word "death exhibition" is in the form of a grid similar to a tablecloth, which is very design-oriented.

The color collocation is

very beautiful, and the word "death" is rose red with blue (classic red and blue collocation). The characters "Zhan" are green, blue,

dark blue

and purple (with a gradient color).

A lot of white space is reserved, and the upper part of the picture is in sharp contrast with the lower part, which can make readers focus on the text and make the information easier to read.