ip design is to design an image for an IP.

After letting an IP have a certain influence, it needs to be further excavated and developed, and in this form of conversion process, IP image design is needed. There is a need to have a graphic image design, for example, out of a four masterpieces of the picture book, then all the characters on this picture book look like, is a kind of IP image design.

In the modern business world, involving IP image design, the second major category is some of the emoticons and other cartoon IP image design, we are more familiar with the Rabbit Ski, Peach Duck, a Zen little monk and so on.

IP design process:

Based on the user profile to develop a design strategy first clear design needs to design the user like the product IP image, the product for the user service, we are in the development of the design strategy for the platform users to describe and analyze the platform, to ensure that the IP settings not only meet the product positioning, but also for the user's favorite and recognized.

Designers should analyze the user image and refine the user's personality traits and keyword descriptions. After analyzing user behavior, user psychology is studied and analyzed through user interviews and questionnaires. For the external public, the IP image is more of a brand symbol of a product and enhances the user's brand awareness. Ultimately, design strategies are developed based on design guidelines and user analysis.