Brand marketing has a variety of ways, the application of a wider range of some of the TO born in the new media industry marketing tools

Self-media promotion, information flow placement, search engine optimization, etc., they have a relatively low cost, high efficiency of the dissemination of information, can be published on multiple platforms, the creation of the initial publicity budget is less friendly to the company.

You can also use jittery voice, WeChat, microblogging:

WeChat alone has a lot of channels, micro store, circle of friends, public number, etc., most of the private traffic, WeChat's publicity needs to be used in conjunction with other means of attracting traffic (in common parlance, that is, in the other platforms publish graphic advertisements for the demand to add WeChat or pay attention to the public number, or pushed through the WeChat friends). -First establish a private traffic pool, with a base of contacts in order to publicize, and in the latter part of the continuous expansion of this traffic pool. The benefit of private traffic is that the purpose and needs of the people who come to the clear, more targeted publicity.

In addition to Xiaohongshu, headlines, if you are catering or service industry, then Meituan, word of mouth, Ctrip and so on are publicity channels that can be utilized.

Of course, if you want to establish the image and credibility of the brand, you need to find some more credible media to spread the word. If the budget is enough and the quality and effect of the content of the publicity and dissemination of high requirements or the audience for the elderly, then you can find a professional advertising company to shoot production using traditional media, such as television advertising, newspapers and magazines, etc. for publicity.

Now the marketing form of a variety of children is important to master the promotion of their own businesses and companies, to find the target customer population location, the promotion effect will be significant, the volume will increase.

If you are interested in this knowledge and want to know more, you are welcome to discuss with me.

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