how does the catering industry choose membership management system? The catering industry has always been a just-needed industry around people. Basically, it will eat out for one or two meals every month, covering almost everyone in life, and merchants are actually not short of customers. It is precisely because of this that when the flow of people is large, the merchants are completely busy. Over time, the merchants will inevitably make the customer's consumption experience inferior and cannot guarantee the customer's stickiness to the store. In fact, a member management software can solve these intractable diseases of merchants. The following are the criteria for choosing membership management system:
First, front desk cashier: support goods scanning code, quick billing cashier without code, synchronous customer registration, card recharge, automatic bookkeeping without accounting, efficient and error-free.
second, membership management: a simple and easy-to-use membership management system: it covers membership functions such as membership grade, stored value, points scheme, intelligent reminder, etc. It is easy to establish a membership system, and members are identifiable, accessible, interactive and marketable.
third, online booking: for service providers who need online booking, online booking with small programs can reasonably guide passenger flow, improve service efficiency, avoid queuing for customers and make the experience more satisfactory.
fourth, accurate marketing of members: if the marketing effect is good, it must be refined. It is best to embed RFM business model in the system, in order to be able to intelligently classify customers according to their value, and merchants can carry out one-click marketing and maintenance for each customer group. In addition, it is also important to be able to flexibly screen customers through various conditions according to demand and conduct targeted marketing.
5. wechat membership card: this is a powder-sucking weapon, and you don't need to fill in a form or a physical membership card, so you can join the club quickly by logging in on wechat! At the same time, support online service business, stored value/integral/coupon/order record query, online recharge, integral mall exchange, etc., and cultivate consumption stickiness in an all-round way!
VI. applet mall: help merchants seamlessly connect online traffic and offline services, realize the two-line business model of "physical store+online mall" and build it into a closed loop of O2O traffic. The main flow is as follows: Step 1, enrich and diversify the shopping mall window, and display the goods in multiple ways through pictures, texts and videos to improve the transformation; Step 2, customers browse the mall, place orders and pay online, choose self-delivery/express delivery, and evaluate the arrival of goods to form a complete e-commerce chain; Step 3, check the logistics distribution information in real time, and promote free mail for full pieces and full yuan, so as to increase the unit price of customers.
Besides providing users with the above membership management system functions, Store Yingyi membership management system also has the functions of commodity inventory management, employee management, smart reports, mobile phone store management, etc., which can better help store merchants solve the pain points of various store management and store operation problems and easily improve the performance and profitability of catering stores.
Register now for a free experience: Shop Yingyi membership management system.