The reason for saying this is mainly because the anchor with cargo itself does not have a strong professional quality, and the anchor with cargo is only a product of a specific economic situation. When a person wants to bring goods for live broadcast, he probably can't make money. Although we always talk about Victoria and Li Jiaqi, only a few people can really reach this scale.
First, the occupation of the anchor with goods is very unstable.
The anchor with goods itself belongs to the self-media post in the Internet category, and many big anchors are full-time anchors, which means they are freelancers themselves. For those who don't have a stable source of income, they will try to engage in the career of anchor with goods, but most people don't stick to the end. Although this work sounds good, it is not simple and unstable at all.
Second, the development prospect of the anchor with goods is not good.
In real life, more and more people are trying to work online, and some people will take the anchor with goods as their career goal. However, in fact, the live broadcast industry itself has certain particularity. When the live broadcast industry is getting better and better, our real economy will get worse and worse. Live broadcast with goods will not be conducive to economic development, but it is the standard for economic development to fall into a bottleneck, so the development prospect of anchor with goods is not good at all.
Third, more people need to see the real situation of the anchor carrying goods.
If a person doesn't know the internet, he may think that being a backstage anchor is a very profitable career. But when everyone wants to make money by live broadcast with goods, this in itself shows that the industry has reached the Red Sea stage. For more ordinary people, working in their real life is a better choice, and we don't always have to use survivor bias to evaluate the development prospects of a profession. The live broadcast industry is not as beautiful as we thought.