"Deep Thoughts" "Brother is not in the jianghu, but the jianghu has the legend of brother."

The great cold will arrive, the rain and fog, the cycle of reincarnation, Yangchun call.

"Brother is not in the jianghu, but the jianghu has the legend of brother".

This sentence says the connotation is very deep, used in Chongqing veteran "Tang fat intestines" boss Tang Liang can be said to be accurate to the topic, tailor-made cap.

Last night's encounter added another footnote to this sentence.

2019.1.18 evening (lunar month 13).

A corner of Lujia Quay B, Beibin Road, Chongqing.

The lights are brilliant, the two rivers are intertwined, the lights are hazy and disorienting pre-festival atmosphere and people hurrying past, that face with, peculiar joy, to the end of the year in this city added a little festive and prosperous enchantment.

The "Tang Ma Po" Yu flavor restaurant in Lujia Quay B is also like this scene, with lights and colorful decorations, going all out for the rush of the peak season to build up its strength and waving.

My best friend, who had a small gathering a year ago, went to this newly opened and distinctive Yu restaurant to catch up.

The decoration is exquisite and small, the atmosphere is warm and low-key ......

The menu is based on fat intestines, old-fashioned Yu cuisine, frying and steaming, cold brine stir-fry, very much in the past, the old Chongqing dishes of the kind of rivers and lakes of wind, wide open, spicy and efficient.

Especially the fat intestines series, tender and glutinous easy to chew, after eating the lips and teeth, let people aftertaste difficult to disappear.

During the restaurant boss routine wine thanks, a déjà vu face and Chongqing cub's language authentic, only to let us "Tang Ma Po" brand behind the association, suddenly realized, sighing, sighing difficult.

The owner of the wine thank you, is the original Chongqing local famous restaurant brand old "Tang fat intestines" founder Tang Liang, famous, the old Chongqing had because of his legendary entrepreneurship and proud.

"I've been looking for a place to meet you," he said, "but I didn't expect to meet you at such a place.

Twenty years ago, he started with a fat intestines, 4 tables, 13 square meters of the store, creating 24 flavors and more than 300 dishes, reigning supreme in the Sichuan and Chongqing catering industry, becoming the hero of the Sichuan and Chongqing civilian entrepreneurship at the time, a step to the heavens, and the vertical and horizontal free.

After the blind investment led to the "defeat", suffering from serious illnesses and faded out of the same way, "Tang Fei sausage" brand has since withered and lost, disappeared, hard to find.

Eventually became a legend in the hearts of the old Chongqing people, becoming an unspeakable pity and after-dinner case warning.

As the "Tang fat intestines" brand changed after the gradual decline,

"Tang Ma Po" is Tang Liang, Tang boss comeback in the twilight years with the creation of another emerging brand.

Time has changed, things are unpredictable ......

The rise and fall of a brand, need to have a specific era background and timing, geography, and people and on the momentum towards and time to shine.

Nostalgia can lead to *** Ming, years of precipitation, the creation of new brands, "delicious" is the need for brand continuity and innovation.

But the time has changed, "good wine is not afraid of deep alleys" days are gone, in Chongqing's fast-changing food and beverage environment, to reproduce the former glory, not the twilight of the Tang Liang can be swayed.

Tang's experience supports the classic and important quote below.

"Life doesn't care what kind of a good hand you hold in your hand, it's all about who can play the cards in your hand more brilliantly and skillfully.

Fate is only responsible for shuffling the cards, but those who play the cards are always just us."

The charm of language often does not depend on the complexity of the description of the sway, sometimes, but some simple to the extreme aphorisms of the words but more can pull the heartstrings to feel an alternative thinking.

On January 19, 2019 (the 14th day of the waxing moon in the year of the Lunar Calendar), Yen came back to remember the corner of the exhibition hall of the Highlights of the Collection of Luo Zhongli Art Museum of Sichuan Fine Arts Institute in Chongqing University City.