The advantages of joining a hotel chain are as follows:
First, with the help of brand influence and experience, reduce the risk of investment and operation, and achieve the operating disadvantage of single hotels;
Second, the chain hotel brand has a professional management and operation team, which can create a solid operational guarantee for the operation of the single hotel after joining.
Thirdly, chain brands can train suitable talents for chain hotels, greatly reduce the risk of franchise stores and shorten the running-in period between hotels and employees. Otherwise, the lack of suitable talents will increase the difficulty of hotel operation and make the brand uncomfortable.
Extended data
Key factors for the success of economical hotel chains;
"Chain" and "brand" are two important factors for the success of budget hotels: the former can make enterprises do large-scale, reduce costs and improve occupancy rate through unified procurement and unified booking; The latter can improve the visibility of enterprises, increase customers and improve competitiveness. However, a large number of budget hotels in China are in a single state.
Without the support of unified purchasing system, reservation system and brand, they can live a good life in a prosperous market. Once the market becomes saturated, they are in danger of being eliminated.
What are Jinjiang Hotel and Chain Hotels?
1, Tulip Hotel
Tulip Hotel is a personalized high-end full-service hotel brand under Jinjiang Hotel (China District). "Walk with you and create surprises" is the brand pursuit of Yujinxiang. "Treat guests as friends" is Yu Jinxiang's service tenet.
2, 7 days hotel
Jinjiang Hotel (China District's budget hotel brand, 7 Days Hotel) was born from the dream of "let everyone have a good dream every day" and adheres to the concept of "let consumers sleep well every day". Since 15, 7 Days Hotel has attracted more than1600,000 sticky members through continuous innovation of products and services, and has become an influential economic hotel chain brand in China.
3. Magnolia Hotel
Jinjiang Hotel (the preferred service hotel brand in China) belongs to Shanghai Jinjiang International Hotel Group. It is a brand-new preferred service hotel brand launched by Jinjiang Star Co., Ltd. on 20 17 and 10, aiming to become a humanistic coffee shop in the hotel industry. Yulan brand combines oriental aesthetics with western culture, smart and fashionable space and comfortable and warm room with urban civilization, and adheres to the brand concept of "Better for you with your heart".
4. Jinjiang Star
As the pioneer and leader of domestic economy hotel industry, Jinjiang Inn is a standard product in Jinjiang Inn brand series. Since the establishment of 1996, the brand has been presented to customers with a unified and standardized brand and product image, and has been rated as an economical hotel brand with high customer satisfaction for many times. It mainly serves business travelers and urban white-collar workers, pursues the brand mission of "becoming the first choice of professional, value-added, simple, safe and comfortable budget hotels for travelers", and takes customer needs as the core to continuously improve the quality of products and services.
5. Li Fung Hotel
Jinjiang Hotel (a mid-range hotel chain mainly promoted in China District) perfectly combines lavender elements, fragrance culture and hotels, advocates the concept of "more comfort", and provides comfortable accommodation experience for business travelers through in-depth exposition of sleeping system, bathing system, intelligent system and service system.
6. Jinjiang Capital Hotel
Jinjiang International Hotel Group is a high-end hotel brand focusing on limited and accurate services. Committed to meet the petty bourgeoisie like quiet and elegant, the pursuit of comfortable and healthy life, pay attention to spiritual feelings and exquisite life experience of the guests. As a cultural industry hotel brand of Jinjiang Louvre Asia, which focuses on spreading multicultural experience, it has more than 65,438+038 hotels in more than 80 cities in China. Committed to building a bridge for cultural exchanges between the East and the West, interpreting China's traditional culture, showing the world's multiculturalism and promoting world cultural exchanges.
Top ten hotel chains.
Click to learn more about joining the 1 project and Baiyi Hotel Group.
Baiyi Hotel Group, formerly known as Baiyi Hotel Chain Co., Ltd., was established on September 20 10. The hotels managed by the company have covered many areas such as East China, North China, South China and Central China, and have been stationed in more than 70 major cities in China such as Beijing, Tianjin, Xi, Shanghai, Wenzhou, Fuzhou, Xiamen, Guangzhou, Shenzhen, Changsha and Wuhan, with more than 400 hotels.
2. IKEA 365
The company has nearly 65,438+000 hotels and more than 8,000 rooms. It owns three independent brands: Yijia 365 Hotel Chain, Qianlixing Inn and Tangnian Business Hotel. Its business area covers Hebei Province and has been extended to Beijing, Shanxi, Henan, Shandong and other provinces and cities. It has successively won the Best Potential Economy Hotel Brand in China, Excellent Employer Enterprise in China, Star Enterprise in Hebei, Service Brand in Hebei, May 1st Labor Award in Shijiazhuang and Economy Hotel in China. 20 12 In the first half of the year, Yijia 365 and Qianlixing Inn ranked 15 in China budget hotel and 13 in 100-yuan hotel respectively.
3, 7 days hotel chain
Since its establishment in 2005, 7 Days Hotel Co., Ltd. has developed rapidly, with more than 2,000 branches covering 300 cities in China, becoming the first brand in China's economy hotel industry. In 20 14, the 7-day brand family officially added two new members: 7-day excellent products and 7-day sunshine. Now the brand has been:
(1 is a 7-day excellent product of high-end economical hotel products with business fashion orientation.
(2) "7-day sunshine", an economical hotel product with urban fashion, and (3) "7-day hotel", which is convenient, fast and popular with consumers. The three hotel products * * * explain the core value proposition of "Young Choice".
4. Super 8 Hotel Chain
Super 8 Hotel is an economical hotel brand. The English name is Super8. Super 8 International is the largest economy hotel chain in the world. From 1974 to now, there are more than 2 100 Super 8 hotels in the world. There are more than 680 Super 8 hotels in China. The market potential of budget hotels is huge, with outstanding advantages such as less investment, high return and short cycle, and the expansion speed is amazing. At the same time, Super 8, the world's top budget hotel in the United States, entered China. From the coast to the mainland, the market share has gradually expanded.
5. Shangkeyou Express Hotel
For the first time, Shangkeyou Express Hotel put forward the brand market positioning focusing on China's third-tier cities and small and medium-sized chain hotels, and pioneered the management system that conforms to the operation of chain hotels in China's third-tier cities. After six years of development, it has become the first brand of chain hotels in third-tier cities in China, the top ten brands of chain hotels in China, and the fifth largest branch in China.
6. Yuejiang A Home Chain
Yuejiang A Hotel Chain was established in March, 20 10. This is a professional company dedicated to the management of economical hotel chains. By the end of 20 12, Yuejiang A Hotel Chain had 68 direct stores and franchisees, which were distributed in the capital cities and tourist cities of Fujian, Shandong, Jiangsu, Guangxi, Hubei, Hunan and other provinces. The hotel has single rooms, double rooms, family rooms, suites, air conditioning, bathroom, TV, telephone, optical fiber wireless network and other facilities.
7. Six-star motel
Six-Star Motel originated from the top motels in Taiwan Province Province, and you can check in directly without getting off the bus. The hotel is villa-style, with its own garage on the first floor, independent stairs and elevators leading to guest rooms on the second floor. It also invested heavily in the introduction of the world's leading anti-candid camera detection system, and built an intelligent double-sided blue remote control at the bedside. There are six kinds of ambience lights in the room, and it is like being in a dream to ensure your safety, dignity and enjoyment.
8. Hanting Hotel
Hanting Hotel is the founding brand of Zhu Hua Hotel Group [1]. Mr. Miracle, the founder of Zhu Hua, started his business for the third time in 2005. He successively founded Ctrip.com (NASDAQ: CTRP) and Home Inn (NASDAQ: HMIN), and once named the group Hanting Hotel. Later, Zhu Hua was officially launched as the group name on 20 12.
9. Junyi Intercity Chain
Junyi Intercity Hotel was officially renamed Junyi Boutique Hotel from 20 14 to 1. Junyi Boutique Hotel belongs to Qingdao Shangkeyou Intercity Hotel Management Co., Ltd., and is positioned as a high-grade express hotel with simple, fashionable, noble and elegant decoration style. Hotel decoration is different from ordinary express hotels that provide limited services, and also different from business hotels that evolved from guest houses. Junyi Boutique Hotel pursues not the blind pursuit of quantity and scale, but the unique experience brought by each Junyi Boutique Hotel and the humanistic care of high-grade express hotels. Junyi Boutique Hotel has given the hotel a brand-new concept. Adding humanistic care and artistic care to the hotel design elements not only meets the accommodation needs of guests, but also gives them the functions of business service and leisure and relaxation. It makes full use of the humanized design and interesting elements of the hotel to give guests a good psychological response and bring them a comfortable mood.
10, north yongxing garden business
Jing Yongxing Garden Hotel opened on July 6th, 2002. It is a four-star hotel integrating guest rooms, restaurants, entertainment and conferences. It has more than 350 luxurious and comfortable guest rooms, exquisite Chinese and western cuisine, well-equipped recreation center, fashionable beauty salon, large multifunctional hall and conference room, and thoughtful professional services. The hotel is close to Beijing Exhibition Hall, Zoo and Capital Gymnasium, adjacent to Beijing Zhongguancun High-tech Park, facing Beijing TV Tower, Summer Palace and Xiangshan, and is also the gathering place of China Academy of Sciences, Economic and Trade Commission and other national ministries and commissions, adjacent to Diaoyutai Hotel where the head of state stayed in the east, with a superior geographical position.
Join a chain hotel and be your own boss.
What are the requirements for joining a hotel chain?
Connection conditions:
Basic conditions: first-and second-tier cities, economically developed areas in third-and fourth-tier cities, county-level cities, and areas close to urban crowded areas; Convenient transportation; The surrounding facilities of the property are complete.
Property requirements: more than 2,500 rooms, no less than 70 rooms, single room area of 25-40m2, no less than 10 parking spaces or parking spaces nearby, with good geographical location, convenient transportation and good property form.
Investment: It has the necessary economic strength and operating resources, and its credit standing is reliable. The investment cost 10- 13000 yuan/room, and the market house price is 280-680 yuan.
A budget hotel in this sense should meet several conditions:
Function simplification. The service function is mainly accommodation, and the functions such as meeting and entertainment are greatly reduced or even not provided at all, which is why budget hotels are called BB hotels abroad, that is, they generally only provide beds and breakfast.
High cost performance. Products can't simply talk about price, only hotels with high cost performance have vitality. Economy hotels integrate the features of modern home such as sanitation, simplicity, freshness, warmth, comfort and practicality into the guest rooms, and strive to give guests a feeling of "home".
Save costs. Economy hotels save energy, water resources, labor and various items to ensure that the prices at the top and bottom of the windows provided to guests are "economical". For example, the ratio of rooms to employees in star hotels is usually above 1: 1.2, while that in budget hotels is only below 1:0.5.