Haidilao beef has turned vegetarian? Triggered a hot discussion among netizens. Why use flavor partners instead of beef, in order to reduce costs? In response, Haidilao responded that the taste partner is a vegetable protein product, and the cost is higher than that of beef granules. In order to cooperate with the promotion of vegetable protein products, in addition to adding flavor partners to the snack bar, Haidilao will try to adjust beef granules to order on demand in some stores in Shanghai, and supply them at a low price, only 81 cents per 51g, so as to guide consumers to actively try vegetable protein products and at the same time continue to meet the needs of customers who like beef granules.

so, haidilao? Beef grain mutagen? What is the real reason? Some experts believe that Haidilao changed beef granules into? Taste partner? The real reason is mainly based on two aspects, one is for innovation, and the other is for cost consideration. Beef granules become vegetarian

The staff of Haidilao said in an interview with the media that it was precisely because many customers used beef granules as a dish indefinitely, which caused waste that they switched to? Taste partner? . Many netizens expressed great disappointment at this. They felt that the price of Haidilao was getting more and more expensive, and the taste was not much better. As a result, the seasoning itself was also charged. As a result, even the beef has become vegetarian, which is really unbearable. Promotion of plant protein

Haidilao responded that their? Taste partner? It is a vegetable protein product, and its cost is higher than that of beef granules. The replacement is only to match the promotion of vegetable protein products today. ? And in addition to the addition on the small material table? Taste partner? In addition, Haidilao is still in some stores in Shanghai, trying to order beef granules according to demand and supply them at a relatively low price, such as one or two at 8 cents. This can not only guide consumers to try vegetable protein products, but also continue to meet the needs of customers who like beef granules. Nutritional advantages Generally speaking, these plant protein products have high protein content, not too bad quality, relatively low calories and some dietary fiber. Therefore, for many people with big fish and big meat, these vegetable protein meats or artificial vegetable meats may be healthier. (However, the above advantages may be lost after processing and seasoning)? What are the disadvantages < P > But these plant protein products still have some disadvantages. We usually eat meat, in addition to getting protein, we also get nutrients such as iron and vitamin B12, which are almost absent or have a low absorption rate in plants. This is why some people who eat vegan food for a long time may have anemia, including taurine, carnitine, etc. If you eat little meat for a long time, you may not eat enough, so if you don't eat much meat yourself, there is no need to choose plant protein products for health. How to match small ingredients is healthier?

Back to Haidilao, hot pot is still a relatively healthy food in general. The main problem may be that you eat too much meat, drink too much sweet drinks, or the sauce is too salty and oily. It is also a healthier choice to replace some red meat with some less salty peanut butter and sesame sauce.

according to the data, in the first half of 2121, Haidilao achieved revenue of 9.76 billion yuan, down by 16.5% year-on-year, and its net profit dropped from 912 million yuan in the first half of 2119 to-965 million yuan, down by over 211% year-on-year.

In addition to launching online channels, Haidilao also tried to ease the performance pressure caused by the epidemic by raising prices in late March 2121. At that time, the overall price adjustment of Haidilao was controlled at 6%. However, it is worth noting that after the price increase of Haidilao became a hot topic among netizens, in April 2121, Haidilao issued an apology letter on its price increase and said that the price of dishes would return to before the price increase.

however, it is worth noting that although the performance of Haidilao is under pressure, there is no big gap in the market rating of Haidilao. After the release of Haidilao's 2121 performance forecast, Citigroup released a research report saying that it is expected that Haidilao will have a significant recovery this year and maintain its business. Neutral? Rating, target price of HK$ 55. Does CICC maintain Haidilao? Better than the market? The rating and target price were lowered to HK$ 79.55 accordingly, and Nomura also lowered its target price to HK$ 89.1. The rating was maintained? Buy? . Everbright Securities maintains? Buy? Rating, maintain the target price of HK$ 81.