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Understand the eight types of small programs, and which industries are suitable for small programs.

1 e-commerce applets

e-commerce applets are the most numerous types of applets now. Because of the functions of WeChat payment, order filling and goods loading and unloading, users can trade and purchase directly through small programs without jumping to the APP. As a supplementary product of e-commerce, e-commerce applet can enable users to reduce decision-making time and reach a purchase faster. Moreover, although it is a small program focusing on lightweight services, the customer service function of WeChat still exists, and users can ask questions if they want.

2 Hotel Booking Applet

Hotel Booking Applet is becoming more and more popular now, on the one hand, because of the high platform rate, on the other hand, it is so convenient to pay by WeChat Applet. The navigation function and reservation function are very mature, and the payment function is needless to say. If you want to book a hotel, you can book a hotel without even switching the APP. Moreover, if the hotel reservation applet is used with official website, it can strengthen users' impression of the brand, and it is easier to improve users' awareness of the brand. Whether it is a hotel or a homestay, it is necessary to have your own official website and applet.

3 online ordering applet

What is the most embarrassing thing about ordering food in a restaurant? Of course, the waiters are busy, or ordering a single machine is not enough. At this time, the online ordering applet is very powerful. Open the applet, place your own order, and you can also note the table number and taste. And when you place an order, how much the meal is already calculated. You can pay directly if you want, and AA or treat guests are also more open and transparent. And you don't need to download any APP, just close it when you're finished, and just open it again next time. It doesn't occupy memory and doesn't harass users. This user experience is really great, so many restaurants choose to develop their own online ordering applet.

4 service reservation applet

service reservation is also a popular applet category in recent years. Generally speaking, they show their store address and service content, and can book service time and items. Beauty salon, manicure massage, housekeeping cleaning and moving express can all choose to do their own small programs. Transparent charging and convenient use are also the biggest advantages of the service reservation applet. When more and more companies are trying to solve the pain point of the "last mile", "nearby applet" is already the solution.

5 Online Booking Applet

Tickets applets for online booking, such as pre-selling tickets for concerts and art exhibitions, have also been popular recently. Both individuals and ticketing companies can do such small programs. Users can book tickets, purchase tickets and check tickets through WeChat.

6 article information category

According to the game results between Apple and WeChat WeChat official account, WeChat WeChat official account chose to compromise and canceled the WeChat reward button on the iOS side. Since the media people choose to put the QR code as a supplement. However, smarter media people choose to build their own applets. The applets of articles and information can synchronize the content of WeChat WeChat official account, and both iPhone and Android phones can still be rewarded directly, skipping Apple's rules, and the experience is very fast. This is an important reason for pursuing small programs from the media circle.

7 enterprise display

Enterprise display applets are also very popular now, which is equivalent to an enterprise's official website applet version. Although official website can adapt itself now, it doesn't need a small program. However, because applets are not allowed to be named repeatedly, companies and enterprises that care about their own brands will choose to register their own applets to avoid being maliciously registered by their peers. Moreover, the demand of these companies is not for users to consume, but for brand promotion, so naturally, their applets will choose to display their own website content.

8 interactive function class