The promotion effect of Kuaishou Vermicelli will be better if the playback volume and fans increase.

In the early days of resumption of work in March 2023, the Kuaishou Vermicelli Carnival encouraged users to attract new users through a short video challenge and achieved extremely outstanding results. The cumulative views of the video exceeded 36.8 million. The number of users has exceeded 15.78 million, and the cumulative number of views of related live broadcasts is 1.4 billion, truly realizing the effect of content driving traffic and traffic feeding back the content. Kuaishou is a mobile application used to create and share GIF images. In November 2012, Kuaishou transformed from a pure tool application into a short video community, a platform for users to record and share their production and life. Later, with the popularity of smartphones and tablets and the decline in mobile data costs, Kuaishou ushered in the market after 2015.