2. In order to prevent being removed by App Store hooligans, it is best to prepare a vest bag in advance, just in case;
3. Don't dwell on the question "How does the App cover more keywords in the App Store", and don't dwell on whether to add commas to keywords. A little ASO foundation can cover at least 1000 keywords, and it is great to maintain 10% of them.
4. Continue the previous topic. If you have a budget, you can put some information flow advertisements obtained by traffic on the IOS side. If you want to get more keyword coverage, you can improve the coverage through multiple vest apps. Don't forget to set the language localization for each vest bag, which is more than enough to cover tens of thousands of keywords, no matter how much it costs;
5.App promotion is an executive position, and the promotion channels are similar, and the results will be different for different people. The same is to find a large-sized promotion soft text, promote A to find an official WeChat account with an average reading of 5W and 3 messages, and promote B to find a reading of 3W and 60 messages, which will definitely make a world of difference. You can do the details well, refine the free channels and do other things well.
6. I used to think that QQ groups, vertical forums and other promotion methods were very low-level, and most of them could not be counted as a specific order of magnitude. Later, it was found that this is the closest contact way for users, where users can hear their comments on products, including comments and recommendations. For most products, users' comments and word-of-mouth direction can directly affect the conversion rate of front-line product promoters. Therefore, although it does not operate as a user, it is ok.
7. In addition to the huge traffic base such as Guangdiantong and Fantong, the promotion channels of general effects also need to be adjusted regularly according to data feedback. For example, if you choose an integral wall, the effect is good at first, but after a period of cooperation, you find that the effect begins to decline, so don't pay attention to it. Does this integrating wall have enough volume, or can the customer acquisition speed of this integrating wall keep up with the advertising speed?
8. "Policy is the outlet, and channel quality is the quality of users". Once a new promotion method is introduced in the channel, or some apps have a certain number of users who want to try to realize it, the initial effect will be better than when a large number of advertisers flood in later. At this time, users will be more receptive, such as the initial realization stage of products such as pomelo and fragrant recipes, the promotion of Weibo Jiugongge, the red envelope circle of 360 mobile assistants and the upcoming ASM.