Under the catalysis of epidemic situation and lazy economy, prefabricated dishes began to develop.

In recent years, whether on the shelves of supermarkets, on the must-buy list of e-commerce platforms, or in the advertisements of building elevators, consumers can see the figure of prefabricated dishes, and the sales volume has been rising all the way. According to the sales situation in JD.COM, the turnover of prefabricated vegetables increased by 65,438+0-65,438+00 in 2022.

Among the entrepreneurs of pre-cooked dishes pouring in from all directions, there are many powerful catering enterprise players and cross-border players. On the one hand, catering giants such as Haidilao, Xibei, Meizhou Dongpo and Quanjude have increased their cooked food business.

On the other hand, other cross-border racers are also eyeing. According to the data of Tianyancha, in 2022 alone, more than ten well-known cross-border racers entered the pre-cooked food track, among which Lu, the founder of Fun Shop and Lujin Coffee, the bottled water giant Nongfu Spring and the real estate company Country Garden are more representative.

The "predecessor" of prefabricated dishes is semi-finished dishes or cooking packages, and most consumers are still unfamiliar with this concept. Later, the name of prepared food became popular, and its definition gradually became clear.

At present, it is generally believed in the industry that there are three kinds of prefabricated dishes. One kind is instant cooking, including take-away cooking bags, instant rice noodles and self-cooking pots. One kind is fast food cooking, such as preparing steak, pickled fish and cooking crayfish. There is also a kind of three-level clean vegetables, such as vegetables or meat prepared, washed and cut according to the recipe, with the required cooking packaging attached.