Nowadays, the company will hold employee dinners or large gatherings and social activities at the end of the year, which is also called Weiya. On the one hand, it expresses the company's concern for employees, on the other hand, it also encourages the morale in the coming year. Weiya's wealth and luxury have become a sign that the company's economic indicators are improving, even reflected in the stock price the next day.
The Internet has also promoted the development of the annual meeting culture. With the rise of self-media platforms such as blogs and Weibo, many ordinary employees are willing to record the highlights, tears, jokes and thunder in the annual meeting in the form of words, photos and videos and share them with their relatives and friends. Enterprise officials also seized the opportunity to package and publicize the company through the annual meeting to enhance the company's image in the eyes of the industry, the public and potential candidates. Ogilvy & Mather is a well-known public relations company in China, and its annual meeting planning is very topical and influential. In the past two years, the annual meetings of major Internet companies have also become hot spots sought after by netizens, whether it is the appearance of boss, wonderful speeches, cosplay of executives, or "? The birth of "Niang" played an important role in (to some extent) endorsing the (excellent) cultural genes of Xuanguan Company.