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How to write the supermarket leaflet?
I quite agree with the double-page advertisement. Advertising words are an advertising effect according to the characteristics of shops. The specific production plan still depends on what your store does. If you wear clothes, you should grasp the beauty on the leaflet. Take food as an example, the leaflet should pay attention to color, fragrance and hygiene. I don't understand what your shop does. Just a quick reminder. And DM newspaper advertising company does not mean that the cost is not big. It is a fact that DM's advertisements have a great influence. But a simple design is to design and make 500 printed 1200 leaflets. No matter the catering industry (restaurants, hotels, restaurants, snack bars, restaurants, etc. ), beauty salons, hair salons, clothing stores, jewelry stores, Internet cafes, mobile phone stores, optical shops, etc. It is best to print a batch of leaflets and distribute them effectively when opening, which has three advantages: first, to quickly enhance the visibility of the store, second, to attract more new customers, and third, to increase turnover and create good performance. Whether you are a large restaurant or a newly opened beauty salon in the community, you should quickly improve the visibility and influence of the enterprise and let more customers know about you! There should also be some attractive measures in the opening leaflet, such as discounts when opening, and attracting guests to spend at home by satisfying their greed and cheapness. How to write a leaflet Many people like to search the sample of the opening leaflet or the model of the leaflet through Baidu when planning to print the leaflet. In fact, few samples (models) can be found online. If you want to make a good leaflet, you can actually grasp several aspects. First, write a copy according to the planning scheme (the text content of the leaflet advertisement). The content of the text is first of all a title, which can also be said to be a theme. Remember, this does not mean the name of your store. You should have a very attractive theme or title. For example, the headline: Guangzhou is eating all over the city! Subtitle: Xin Xu crayfish is the most picky eater in Guangzhou. The headline is eye-catching and suspenseful, attracting everyone to read the advertisement carefully. For another example, the advertising leaflet for the opening of a shoe store in Longyan, Fujian designed by Zhangping Taiyi Advertising Company is printed with all kinds of eyes, and an oval blank is attached. On the blank, a sentence is written in big letters: If there is any defect, please look for it carefully. The following fine print is explained in detail. With 65,438+0,000 leaflets, the newly opened shoe store won an excellent reputation and sold out the shoes in just a few days. Shoe store owner immediately went to Guangzhou to purchase shoes and replenish them less than three days after opening. As a title, there are many ways to write it, such as creating suspense, sensational, gentle and considerate, and so on. Enterprises should write according to their own actual situation. Next, let's talk about the content. When a leaflet was sent to the consumer, the eye-catching title attracted him, so that he would not throw away the leaflet but read the details with interest. Then the content and words on this advertisement must make consumers who see the leaflet have the desire to enter the store for consumption. Explain your products or services in detail, and make consumers have a strong desire to come to your store with sensational language. Then please remember that the text content of your product or service must be concise, and please remember that it is concise rather than complicated. According to many years' experience in designing and printing leaflets by sheet-fed printing network, many bosses will make several mistakes when setting the contents of leaflets. First, the content is too simple. Some bosses have a lot to say. There are many attractive products in the shop, but he doesn't know how to express them. As a result, there is very little written on the leaflet. No matter how much, should we at least introduce the products and services clearly? Look at the officials! Second, the content is too complicated. The boss of this kind of leaflet always has a lot to say, and he is afraid that he can't say it clearly, so it seems that he can't say anything clearly in the end. Third, careless, hehe, there are quite a few people of this type. Printing leaflets costs money. Even if you are looking for sheet-fed printing. Com, which is the cheapest way to print leaflets in China. A4 Double-sided Color Printing 3000 is in 480 yuan and Zhang Cai, but you should know that what you want to do is your own advertising. As a result, I put a picture of the product on it and wrote an introduction. Either I misspelled the phone number or I missed the detailed address. After the advertisement went out of the street, the consumer wanted to come to the door but found that where are you, boss? ! In fact, there are quite a few such careless people. Look at the advertisement in Guangzhou Daily. There are really many companies that have posted the contents of the recruitment and forgot to write their contact information ~ Haha. The leaflet page is then about pictures. A good picture is worth a thousand words! However, some enterprises always try their best to put a lot of pictures on it when designing leaflets. Actually, you don't need a mask. It's enough to highlight the key points. All you have to do is attract guests to your home through small advertisements in leaflets or highlighting your products or services. There is no focus, only a bunch of words and pictures, so what can be left in the brain after reading it? ! Beauty salons and hair salons may wish to put some pictures about the shops when printing leaflets or coupons. For example, your appearance is very beautiful and easy to be remembered at a glance. You can put a picture of the appearance of a shop or some pictures of shops working with beauticians and hairdressers. Thereby deepening the impression of consumers. This is the relevant information I found for you in Baidu. Just too much. I hope you can read it carefully. It will be useful. Opening leaflets should highlight the festive atmosphere of opening, and at the same time use some preferential measures to effectively attract guests. The following is a leaflet style printed by sheet-fed printing design. China enterprise network of various industries.