Magazine advertising copy (excellent)
1Perrier mineral water
This activity made Paris mineral water really cause quite a stir in the advertising circle, and its artistic attainments were quite amazing. You can almost feel the popularity of this advertisement. It seems more appropriate than ever to use this bottle of water. Here are some good expressions, such as melting record player, mobile phone, backpack and tray in the background.
This print advertisement is an idea provided by Ogilvy & Mather, the leading comprehensive advertising marketing communication company in Britain, and completed by photographer JeanYvesLemoigne.
2 pieces of hubbubba bubble gum
Another good advertising example comes from the creation of DDB, this time it is the poster design of HubbaBubba bubble gum. Obviously, the color of the advertisement attracted our attention. On closer inspection, it highlights the lips well, making them the focus of advertisements. It looks realistic, though a little strange.
This advertisement focuses on the length of bubble gum (180cm). Although it doesn't really interest children, it seems to be designed according to the preferences of older users, and it is also a good way to attract their attention. We will think it is well designed.
3 utopia digital cinema "Titanic" advertising creativity
Seeing this advertisement, I was quickly amused. This may not be the most beautiful or artistic poster we have ever seen, but it will definitely catch your eye. The reason is that DuvalGuillaume, a Belgian advertising company, expressed our fantasy about movies in a strange way in this advertisement.
The series also introduces FreeWilly (Mermaid Fairy Tales), which is very interesting. This special advertisement is inspired by Titanic, and there are some small details that we should pay attention to and like, cloudy weather and less spectacular ships. In fact, this is something that everyone can touch, but together, it can convey the meaning of advertising well.
4Lego Lego
After seeing this Lego art album, I decided to recommend its advertisement to everyone. When we were young, we were obsessed with Lego toys, which could turn our imagination into reality. This advertisement is a reverse thinking, which takes us back to childhood and shows us Lego toys that we used to play when we were children.
This advertisement does not contain any words. This advertisement extracted in CreativeBloq can make people fall in love with this product again without any words.
5SanzerHandGelSanzerHandGel hand sanitizer
If you feel "disgusting!" When you first saw this advertisement. Or "creepy!" Then they will succeed. Because sanzer is a brand of antibacterial hand cream, we really felt the importance of this product through this activity. The slogan reads: "Do you really feel it?" With dirty fingers and a phone that can no longer be used.
We like to use Photoshop skills in print advertisements, even in every detail, which obviously reminds us to wash our hands frequently!
6DeliFranceDeliFrance dessert shop
French cuisine is recognized as exquisite and beautiful, and DeliFrance completely followed this tradition in this activity. This poster uses a mixture of bread and slippers to create a comfortable feeling, thus conveying an appropriate concept: "Bake as warm as at home."
The subtle handling of shadows and small cracks in bread in this advertisement really conveys the simple concept of a small family. In addition, this advertisement is very careful not to be biased towards any gender market, which ensures that it is suitable for any baking enthusiast.
7 Print India
When you see the slogan "Young Chennault's personality", you will have endless creativity. However, what does "personality" mean? After summarizing TimesIndia, we think that the meaning of this advertisement may refer to "fingerprint".
Although the poster is simple, it fully embodies the product and some related information. On the page, fingerprints are composed of newspapers, which is a metaphor. Their newspaper is composed of the personality of the younger generation, and the uniqueness of fingerprints just fits the theme. This advertisement is to tell consumers that your personality is closely related to their products. This treatment is very clever!
8 Nike
We can almost easily tell which one is Nike's advertisement, because they have put forward some innovative and breakthrough advertising models in these years. Obviously, those elegant Nike shoes attracted our attention.
The success of this group of highly dynamic poster works lies in the perfect reflection of pink or other color liquids and the effect of splashing water droplets. These effects make the image look more realistic. The focus of this advertisement is sports shoes. Obviously, Nike is a big winner in this respect.
9WeightWatchers weight loss plan
When you think back to those influential print advertisements about losing weight, it doesn't seem to leave a deep impression on you. Looking through hundreds of print advertisements, I found a really brilliant advertisement. There was a visual conflict between lips and greasy French fries, which was disgusting.
A handful of French fries may reduce the strength, but simple addition makes the information clearer. It doesn't tell you not to do this or that, but to "be kind to yourself" better. Simple and humanized print advertising works are the key to impress people.
10 Nilkamal plastic chair in India
In CreativeBloq, we didn't find many illustrations printed advertisements. We were overjoyed when we stumbled upon this jewel-like advertisement for Nilkamal plastic chair. Yes, the elephant standing on the plastic chair clearly expresses the firmness and stability of the product, and illustrations make the advertisement more beautiful. .
This advertisement was created by Macagni brand communication agency. From the subtle color matching to the control of the details of the picture, the picture is concise and clear, and just looking at the frightened eyes of the elephant is enough to convey the meaning of the poster.
1 1 Abel-castell Faber-Faber
In Huibaijia's series of advertisements, in addition to the poster featuring this puppy, there are also posters featuring sharks and eggplant. It is these peculiar natural elements that make readers understand the function of the product and the infinite possibilities it can create.
The light and shadow in the advertisement are very realistic, just like the reflection from the dog's fur and the pencil itself. The more traditional text typesetting method shows readers a trustworthy brand.
Feltrinelli reads Feltrinelli's books
This hand-painted print advertisement comes from Feltrinelli Publishing House, and its main purpose is to express people's enthusiasm for reading paper books. Nowadays, it is very difficult to advertise books. People are happy to choose reading tools like Kindle, while fewer and fewer people choose paper books. This lovely illustration shows people the fundamental reason why reading is fascinating.
The color and typesetting of the text are in contrast with the color of the book in hand, which well explains the advertising slogan: "Reading is resistance, reading is the power to shield everything". For most people, it's really a good idea that you and this book resist the noise outside.
13M & amp； lady
The TV advertisement of M & ampMs should be more famous, but this simple print advertisement really caught our eye. Most modern people can recognize the keyboard at a glance, which makes the brand look more lovely and interesting.
However, this advertisement is more than just showing M & amp； Ms brand tonality, it also wants consumers to know that everyone can customize their own M & amp； Ms. The advertising slogan "Let communication be sweeter" well embodies this sweet advertising plan.
14 mebukacin mebukacin throat tablets
Do you know the pain of sore throat? Every time you swallow it, it's like swallowing a piece of glass. We all have this kind of experience, and the advertisement of Mebucaine, a drug for sore throat, shows this feeling vividly. There is also a pizza made of glass in the same series of advertisements (ouch! )。
The color of the glass and the structure of the pineapple are eye-catching, and the medicine is put in the right place. At this time, you will feel that advertising words are not so necessary to explain the poster accurately.
15 yumyumyumumpiannutbutter delicious peanut butter
This is ——YumYum, the most silky and delicious peanut butter brand in South Africa. This print creative advertisement was produced by Cape Town design agency 34 degrees, and creative director Richard phillips participated in the whole design process. Of course, the effect presented has been well received by everyone. AmICollective (design team) is responsible for creative illustration, and the audience generally said: We like their humor, arrogance and boldness in showing this little peanut.
When showing the specific role of peanut, 3D technology gives it a more perfect personality! Look at this wonderful light and shadow!
16 polyester super absorbent rag
I have to admit that when we were writing this article, we all thought of this advertisement. We spent some time looking for this advertisement, but we soon found it. We love it! Poly-Brite has become a famous super absorbent rag, and this advertisement perfectly and tactfully explains this important brand attribute.
Ogilvy & Mather is a creative advertising company. This is a series of works, including overturned vases and overturned cups. These three works complement each other. We can see that it is very important to accurately present the size and function of the rag on the poster and balance the appeal and creativity of the product, and this creative advertisement is a perfect proof.
17 McDonald's McDonald's
In the past few years, McDonald's has successfully planned a series of activities that can really win the hearts of the public. The feature of this series is that every parent has the experience of interacting with three "children" (here, little monsters). This advertisement is successful because it allows parents to find their innocence in a relaxed and happy atmosphere.
18 seitenbachermuslicerial German Bach Mousley cereal
This advertisement makes our eyes shine: look at this 3D illustration! It shows many details that are often overlooked in print advertisements: dogs, hair, cigarettes and so on, but they show these details in detail.
This work was produced by JWT Jakarta Advertising Company. This series of illustrations shows a collection of various characters, but its color scheme really attracts our attention. The dark blue background makes MontyAjiHardito's illustrations stand out.
19Play-Doh colorful clay toys
Every child likes Peledo. Gee, everyone likes Peledo. This simple print advertisement, because of its old-school style and bold product layout, has created an imaginary miracle. Label effect is the most widely used advertising method in these years, and this example proves that it can still create miracles.
DDB advertising company once again created brilliance in this creative activity, and its strong color matching and simple methods made it an absolute winner.
20BIC
BIC is a well-known brand, and now some new life elements have been added here, so borghiehr/Lowe is responsible for the originality of this advertisement, the lovely advertising scene, and the clever expression of the product's ability and upgrading strength, which really caught the reader's eye.
(To the little pot friends who don't know: the pot is old, the spout is new, and BIC is a brand that can blend the old with the new and perfectly graft and match)
The effect of this 3D broken spout and body is very creative. Our only regret is that the brightness of this photo is a little dim. Maybe we can make it brighter.
Magazine advertising copy (selected articles)
1, German Volkswagen: "Small is good."
2. Coca-Cola: "Enjoy the fresh moment."
3. Marlboro cigarettes: "Marlboro men."
4. Nike: "Just do as you say."
5. McDonald's: "You should take a day off."
6. De Beers: "Diamonds last forever, and one lasts forever."
7. Ge: "Ge brings a better life."
8. The table is full of wine: "That wonderful taste is indescribable."
9. Clairaux hair dye water: "Did she use it? She is useless? "
10, Elvis Presley: "We are trying."
1 1, FedEx: "Fast leg waiter."
12, Apple Computer: "1984."
13, Alca-Schultz Company: Multiple Advertisements.
14, Pepsi: "Pepsi-Cola, just to the taste."
15, Mai's coffee: "Didi Xiang, the meaning is still unfinished."
16, ivory soap: "99 and 44/ 100% purity."
17, American rapid transit company: "Do you know me?"
18, U.S. conscription office: "become a generalist."
19, Anaxin painkiller tablets: "Quick, quick, quick."
20. The Rolling Stones: "This feeling is real."
2 1, Pepsi: "the choice of a new generation."
22. Haswell shirt: "The person who wears Haswell."
23. Boma Razor: "The signboard array beside the road."
24. American Burger King: "Take it on the road."
25. Jinbaotang: "Mom, it's delicious."
26. US Forest Service: "The little brown bear wears a narrow hat that says" Smoking "and" can prevent forest fires. "
Magazine advertising copy (essay)
1. Life Weekly and His Advocacy for Life
2. "New Weekly" is the latest sharp current affairs and life weekly in China.
3. Book City reproduces the beauty of words.
4. City Pictorial Leader of New Life
5. "Manager" manages the enterprise and manages himself.
6. Digital commercial times can easily interpret the new economy.
7. The credibility of Bund Pictorial is vitality. Where there are opinions, there is foresight.
8. Think Tank explores the laws and methods of enterprise operation, cares about the lifestyle of business people and disseminates practical experience.
9. The Economist is aloof from the cold, but it's good to read The Economist.
10. Business and life of entrepreneurs in China
1 1. Business character and business dignity of global entrepreneurs
12. Business Weekly, the first business magazine in Chinese mainland.
13. "Fashion and Health" is a magazine for modern women to fully decompress and improve their body and mind.
14. Jiao Dian -Cosm0GLRL is an international publication that truly reflects and inspires the lives of young urban women.
15. Modern and elegant spokesperson of "Fashion China Fashion -BAZ Magazine Advertising Copy R"
16. Mr. Fashion is a magazine for mature men rather than boys.
17. Fashion -COSMOPOLITAN is the leader of her fashion in this century.
18. "Good fashion housekeeper" is the closest friend of mature women in modern cities, and also the spokesperson of interesting life.
19. The first choice for professional watch magazines in fashion times.
20. "World Garden" saves time, effort and money.
2 1. "Modern Family" is a book in hand, which can be held hand in hand for a lifetime.
22. Southern Weekend makes the powerless powerful and the pessimists forward.
23. Furniture and life are willing to start from an encounter with you and form an indissoluble bond.
24. "China Weaving" weaves a journey of life and infinite love.
25. "Mochow" Mochow warms life, and Mochow warms thousands of families.
26. "bosom friend" is a vast sea of people, where there are bosom friends publications such as Lin, you can find bosom friends.
27. "Travel" will take Wan Li Road, and "Travel" will accompany you to visit China.
28. "Across the Taiwan Strait" looks at Taiwan Province, Hongkong and Macau today and conveys the feelings of both sides of the Taiwan Strait.
29. Hong Kong Weekly is a magazine that makes you unbearable.
Enlightenment dry goods! Recommend the most comprehensive selection of English picture books for 0-6 years old in history! The information age has quietly arrived, and many parents smell the breath of advanced education. In order to better cope with future education in the future, they should give their children some enlightenment education. I will give you Amway in this issue.
STEAM English picture book for children aged 0-6 ~
This is a set of scientific picture books, carefully created by dozens of top foreign scientists, writers, educators and illustrators for many years.
This set of picture books describes scientific phenomena in a relatively literary way, with beautiful words and catchy words, and integrates language learning, life etiquette, aesthetic experience, geographical knowledge and world outlook into the whole set of books. Picture books are roughly divided into stages1&; The second stage. Each stage has 12 picture books, each focusing on a scientific topic.
This is a classic encyclopedia, which is a good choice for parents who want to have scientific enlightenment but don't know what picture books to buy.
IfIbuildacar
Jack, the hero of the story, got inspiration from ropes, trains, Cadillac cars and airplanes, designed an invincible multifunctional machine and started an interesting and thrilling test journey.
It is worth noting that the scene of the story has always revolved around "Whatwouldyouchangeonthiscar" (what do you think can be improved in this car? ) to expand. While reading, guide children to imagine and discuss ways to solve problems. The author wants to pass his picture book DREAMBIG!
IfIbuildahouse
It's about Jack building and designing his ideal home. What's in the house he designed? Racing room, flight room and oversize slide.
This picture book is also full of imagination, guiding children's thinking more and more widely. "
If you dare to imagine, you can do it.
"The concept runs through the two picture books.
Peg+ cat picture book is adapted from PBS comic book of the same name. Peg+ cat animation series won Emmy Award, and in 20 15, it won Kidscreen Award for Best Early Childhood Education Series.
Peg+ cat series picture books, each picture book is actually a "
solve problems
"The story. The whole set of picture books is rich in content and covers different knowledge points.
Pizza problem
How to divide pizza equally is the theme of picture books, which leads to the concept of mathematical score.
Treatment card problem
: "which shape is best for making wheels?" This is the theme of this picture book.
Penguin problem
Through the story content of penguin skiing, the picture book incorporates the directional words of "up, down and between". If you understand these directional nouns, you can successfully pass the obstacles.
lemons problem
The picture book shows the application of "peer-to-peer transaction" in real life with vivid plots. A glass of lemonade = 10 marble, which introduces the mathematical concept of "equivalent substitution".
Very suitable for children who like cars. Parents can cooperate with various toy cars at home to explain simple mechanical principles to their children. Moreover, this book series is small, easy to take out and suitable for reading publications.
Ada is a girl who likes to ask questions. The questions she often asks are "why", "how" and "when" Ada is doing experiments at any time. She has studied all the clocks at home, studied the source of the smell and so on, but it is nerve-racking that after the experiment, it is often a mess, and even draws various formulas on the wall at home.
At first, Ada's parents couldn't understand her behavior and even punished her for thinking about the chair. But in the end, Ada's parents chose to understand her and were willing to change their views to support her and help her find the answer. From "
You can find a solution by yourself.
"Became"
Let's seek the answer together.
. "
Rosie is a shy little girl, but she likes to collect all kinds of rubbish or small things under the bed and make different things with them.
Once, she helped her uncle make a hat that could scare away pythons, and she was laughed at by him in public. From then on, Rossi never dared to create again, and almost wanted to give up her desire to be an engineer.
Until menstruation came to visit, she told Rosie that she always wanted to make a plane, so Rosie decided to help her realize her wish and start making it. Later, Rosie didn't succeed, but she learned a lesson from it: Theonlytruefalu RecomeIfyouQuit has the hope of success if she doesn't give up.
The story conveys a lot of information to children, including the courage to try, the fear of failure, and the importance of persistence. Aren't many things like this? You need to try and make mistakes again and again. When children are willing to try, they need great encouragement and support from adults!
Iggy has shown his love and talent for architecture since he was a child. He often likes to cover things with different materials, such as smelly diapers and glue. He will pile fruit in the church meeting place, or build an arch in St. Louis with pancakes and coconut cakes.
During a trip, everyone was accidentally trapped on an island, so Iggy led his classmates to build a bridge and saved everyone.
These three books were rated as the most worthwhile STEM (Science, Technology, Engineering and Mathematics) books by many media. AndreaBeaty's three picture books are all about sticking to dreams and taking schools as the background theme. Although these three picture books tell stories with different themes, they have achieved the relationship between characters in some scenes. The relationship between story lines will also enhance children's interest in reading picture books. The author's beautiful rhyming poems are particularly rhythmic and interesting to read! Coupled with DavidRoberts' charming and delicate painting style, it is really worth collecting!
Through the description of the life of the robot villain in one day, it leaves readers with a question worth thinking about: Can robots really replace humans?
A little girl who likes to do things since she was a child sometimes doesn't even know what she wants to do, but just starts to do things by her own imagination, although the production process is not smooth sailing. She experienced failure, adjustment, failure and adjustment again and again, and every failure made her find something more "beautiful" in her works. The author uses humorous pictures and humorous sentences to make seemingly heavy topics more acceptable: failure is not terrible, persistence is the key, and dreams will come true one day.
This book is rich in content, covering all aspects of natural science. Parents must have questions: Do preschool children understand?
The biggest feature of this book is the graphic decomposition of all the knowledge points, which makes the original complex content easier to accept and understand. Younger children prefer picture books with strong visual effects, and visual impact can catch children's attention and make them fall in love with this picture book for the first time. Once they are interested, they can take the next step of guidance.
This book is divided into seven categories of themes, which lead readers into the fascinating and interesting natural world through the combination of art and natural science.
This paper introduces the structure of the earth, how minerals, fossils, rocks, mountains, overlapping mountains and volcanoes are formed, and the forms of landforms and landforms.
This paper expounds in detail what kinds of gas layers the atmosphere in the sky is composed of, how to predict the weather from the change of clouds, how to change the mode of water, and how thunderstorms, lightning, tornadoes, snowflakes, rainbows and sunsets are formed.
This paper introduces the structure of bees, butterflies, moths, ants and flowers in an anatomical way, as well as some knowledge about insects and wild plants.
This paper introduces the structure of deciduous trees, trunks, leaves, mushrooms and ferns by anatomical methods. How to distinguish leaves, leaves are poisonous mushrooms, the wonderful function of moss, and the rotten wood ecosystem in the forest.
This paper introduces the strange adaptability of underground animals, small animals close to human environment, wild cats and dogs, aquatic mammals, marine mammals and creatures.
Firstly, the bird's body structure and feathers are illustrated, and then the bird's feather types, birdsong, various nests and eggs, as well as various beak characteristics, interesting bird behaviors, large birds and raptors are introduced.
This paper introduces the ecosystem of the pond, the life history of salmon, the growth process of frogs, the structure of jellyfish, what kinds of algae are there, the insects in the water and the species distribution in intertidal zone.
If you want to know how mountains are formed, how mushrooms grow, why salmon turn silver and then change color, why owls look like that, why some female reindeer have horns on their heads, or how many different types of bird feathers and eggs exist in the world, all kinds of illustrations, charts and exploded views in this book will make you happily explore.
All the illustrations in the book are hand-painted, and there are more than 700 detailed illustrations, which vividly present mountains and rivers, birds and animals, insects, fish, flowers and trees on paper, which will definitely open your eyes and marvel at the mystery of nature.
I often hear some mothers complain that their children can't sit in class for a long time and don't want to listen to the teacher. Some parents even suspect that their children have ADHD and take them to see a doctor for treatment.
In fact, after every child is born, there are some lovely and unique places. Maybe in group life, you can't be a "good student" in the eyes of teachers who don't make trouble. But please don't give up these children. Let parents believe that they must have advantages, but they cannot be discovered by everyone in group life. Isn't the role of parents the person who always supports him behind his back?
Paul Doss was a troublemaker in the eyes of the school when he was a child. Who would have thought that he would become a mathematician one day? Even after his death, people will not only mention his title as a mathematician, but also his eccentric personality. Therefore, in addition to love and patience, parents need to give their children proper space. Give them a chance to show you their strength one day in the future.
This is a picture book adapted from a true story, telling the story that Dad seems to be busy every day but never shows his perfect works-
Inventor Lord Phillips
This story also leads to the origin and history of submarines. The picture book once again shows that there is always a secret between invention and failure.