Two boxes of T T stand out,

Always telling Ali,

Give a shrill laugh.

Two men,

One is Ali, a small cadre,

One is Ali cooperative merchants.

For the same woman,

One morning, in tandem,

Everyone gets a box of TT.

A takeaway bought a box,

One brought a box from home.

But somehow,

None of them used TT,

Just hands and mouth.

Two boxes of TT were abandoned,

But they are not alone,

Because they have attracted the attention of thousands of netizens.

Under the eyes of the public,

Make it stand out.

It seems that its existence itself,

Laughing at Ali's values.

In fact, no matter how the situation changes,

Ali always talks about values,

That's its gene.

Ali's six values,

Known as the "six-pulse Excalibur",

The first one is "customer first".

Different from other enterprises,

For Ali,

Values are not only an idea,

It is also an action and an ability.

So when they say "customer first",

Really put customers first.

However, unlike what two boxes of t t want to do,

Ali's "customer first",

The key point is "let customers help customers".

For Ali,

Merchants and consumers are its customers.

C (customer) and b (business),

They are all customers of A (Alibaba).

So the so-called customers help customers,

Is to let b and c serve each other.

Because from the perspective of values,

It is not enough for me to help you,

Let him help you, you help him,

It's great.

To this end, Ali is committed to promoting the C2B model.

In the traditional business model,

The relationship between b and c, c is always passive.

No matter how active it looks,

Fundamentally speaking, it will accept it eventually.

Existing products and services provided by merchants.

C2B is to break this single passive relationship.

So as to continuously switch between active and passive,

It's like the transformation of Yin and Yang in Taiji diagram.

So, in Ali's C2B mode,

Merchant b, through big data,

Understand the real needs of customer c,

Taking this as the basis of production and service,

Equivalent to mass customization.

To this end,

Ali has been exploring 10 years.

This cooperation with Jinan Hualian Supermarket,

On the surface,

This is also an A2B,

That is, Ali's service to merchants.

But Ali's goal,

Or through platforms, data, finance, logistics,

And enterprise authorization services,

Let hualian interact with its customers b and c,

Finally, C2B realized.

For Ali,

This is the real "customer first".

Just,

Although the ideal is still so beautiful and ambitious.

But on the way to the ideal,

Did it ever occur to you,

A few boxes of condoms will pop up in the middle,

Laughing at you and tickling you.

You can be strong enough to ignore ridicule,

But if you grab it hard enough,

It will make you bleed and get hurt,

Keep you busy suppressing pain and healing wounds.

Even, let you finally quit because of injury,

Give up your ideal completely,

So don't underestimate sarcasm,

It looks like a smile, but it is actually tickling you.

Text/pig does not quit

Cartography /Ranz

Layout/advantages

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