Kuwe is a cheesecake brand founded by Kumo (Shanghai) Brand Management Co., Ltd., and its first store in China is located in Meiluocheng, the core area of Shanghai Xujiahui business circle. Since then, Hangzhou, Nanjing, Zhengzhou and Shenzhen have successively landed. The brand focuses on hand-baked cheesecakes, mainly including original cheesecakes, chocolate cheesecakes and salted egg yolk cheesecakes, as well as cheese ice cream and cheese pudding. Judging from the pronunciation of Japanese cloud, KUMO chose European natural pasture milk, Australian cream cheese, French AOP Hokkaido certified butter and plain wheat flour to make a rich cheesecake.