NBA star personal brand! Yao Ming brand red wine is too expensive, and Marbury's sneakers are very close to the people. Yao Ming: For the pride of China people, Yao Ming's time in the NBA can be said to be a great peak of China basketball. He also did well when he played for the Rockets in the NBA. You may have heard of Yao Ming's entrepreneurial project, which is probably the China Private Restaurant he founded. But in fact, his contribution to wine is to build his own brand. Among them, Yao Ming introduced her red wine at a party in Shanghai at 1 1. The lowest price of this Yao Ming brand red wine started from RMB 60,000, and finally reached the price of RMB 654.38+RMB 5,000. As for the red wine in Yao Ming, there is a flagship store on the contractor now. Although the price is not as expensive as at the party, each bottle costs several thousand yuan.
Marbury: As an important member of the Golden Generation, Marbury is different from other players. At first, his performance in NBA was full of countless legends, and later his performance in CBA battlefield was also excellent. You know Marbury has also made movies and invested in various projects in recent years. Marbury also has his own personal brand. But unlike ordinary players, Marbury's brand is different in the American market and China market. It is STARBURY's leading brand in the United States, and this price is a relatively high-end brand in the United States. In China, this route is people-friendly. Its brand CHAMPCAR only needs more than 300 pairs of shoes, and personal signature combat boots can be bought for less than 300.
As we all know, NBA players are basically millionaires, and they can get huge salaries if they realize their basketball dreams; Business-minded players will not squander their property casually. Players like O 'Neill and Marbury have created their own brands, hoping to show their attitude towards sneakers. Besides O 'Neill and Marbury, who else created their own brand?
Besides O 'Neill and Marbury, which other stars have founded their own brands? The first one is "Magic" Johnson. Magic Johnson, as an NBA striker before Jordan, has always been very popular, and its commercial value is self-evident! In the magician's era, Nike was just emerging, and the clever magician chose his own brand-"Magic 32". At that time, magic32 basketball shoes were inspired by magic; But it didn't last long. The magician retired from the NBA because of AIDS, and his brand died because of lack of attention.
Followed by the "big dream" Olajuwon. In other words, the current big dream is not only a legendary NBA star, but also a commercial crocodile in Houston; But the big dream of the player era was to build his own brand, and "Dream 34" is the best proof! Compared with the magician's brand, Dream34 is more influential, and many fans have collected his sneakers. But because the price of sneakers is too high, few people buy them, so they slowly disappear from the market.