1. Lafite Winery (Lafite Village)
Speaking of Bordeaux wine, I believe Galeries Lafayette is the most familiar place for the public. As early as the 1855 World Expo, Lafite Village was already the number one winery (the participating wineries were divided into five grades according to wine quality, price, reputation and history, and the ranking remained unchanged for more than 100 years). Mature Lafite red wine is characterized by balanced and supple entrance, rich oak flavor and very unique. In addition to the signature red wine Lafite, the winery has also established a sub-brand of Los Vasco in Chile, producing a large number of low-priced red wines and actively expanding the mass market.
Second, Latour Winery (Latour Village)
In French, Latour means "tower", and if it is called again after 60 or 70 years, Latuor is equivalent to "tower brand" (named after the historic tower in the winery). Don't joke about this old name. In the eyes of many small Bordeaux drinkers, it is the wine king among the wine kings! Because Radul's style is resolute and uncompromising, some drinkers who used to like spirits had to drink red wine for health reasons, so Radul became their first choice. Latour winery has also become one of the most expensive first-class wineries because of its numerous sponsors.
Shang Briant Winery (Ao Bi An Zhuang)
As early as 1855, Obi 'anzhuang was already famous. If it is missing from the first-class winery list, its authority will be questioned. Obiang Manor is now owned by Americans. The red wine produced by the manor also has a special aroma of soil and ore belonging to Graves District, with a rich taste and endless aftertaste. Haut-BrionBlanc produced in Obiang Village is not only famous for its red wine, but also recognized as one of the top white tartaric acids in Little Bordeaux.
4. Margaux Winery (Margaux Village)
Margaux is one of the Bordeaux wine producing areas, but it is also the name of the winery. Tartaric acid naturally has its own advantages and a very long history. Margaux winery is the designated wine for French state banquets. When China president Hu Jintao visited Bordeaux, the winery he visited was Margaux winery. At that time, the wine tasted by the winery for Hu Jintao was Margaux winery of 1982. Mature Margaux winery has a soft taste and complex aroma. If it is in a good year, it will smell of violets. If Latour is Murdoch's "king of wine", then Margaux winery should be "drunk".
Verb (abbreviation of verb) Mutong Winery (Wudang Village)
Wudang is a transliteration of French Mouton, meaning "sheep", and the winery was originally "sheep village" (according to the location of the winery, it was originally a hillside where shepherds grazed their flocks). 1973, France made an exception and upgraded Wudang Zhuang to a first-class winery. So far, it is also the only winery that has won this honor. The owner of Wudang Mountain Villa is very business-minded. Not only does Mouton Caday produce millions of bottles of ordinary table wine every year, but the winery also invites a world-renowned artist to design labels for Mouton Rothschild every year. Because the label of wine itself is quite artistic, even if the wine was not good, the wine bottle alone is a precious collection. It is reported that it takes more than 500,000 RMB to collect a full set of Mouoton wine from 1945. The characteristic of Mouton red wine is that after opening a bottle, the quality and aroma of the wine are varied, usually with the aroma of coffee and chocolate.
6. Bailang Winery (Baimazhuang)
Ch Blanc of 1947 is the best wine in Bordeaux 100 years in the eyes of many professional restaurants! In 1996' s ranking table of Saint Emilion's producing areas, Ch Blanc was listed as "super first-class wine". Ch Blanc label is gold on a white background, which is very elegant and conforms to the quality of wine. Ch Blanc will have a little green flavor when it is young, but it will give off a unique floral fragrance when it matures, and the wine body is balanced and elegant.
7. Aosong Winery (Aosongzhuang)
In the ranking of Saint Emilion wineries in 1996, only Aosongzhuang and Baimazhuang are in the same level. Aosongzhuang is also the least known winery among the eight wineries. In the middle and late 1990s, the new owners of Chinese wineries made great innovations in wineries and strictly demanded the quality of wine. Grapes that do not meet the specifications are all used to brew second-class Rabe wine, or sold to other winemakers to brew low-grade table wine. Therefore, in recent years, the annual output of famous wine Aosong is below 2000 cases, which has become extremely precious. Ausone is characterized by storage resistance, and Chen Fang has to drink it for a long time. The wine is rich in quality, with the aroma of coffee and wooden barrels, which is very atmospheric.
Eight, Petrus (white)
Chateau usually begins with Chateau, which means "old castle"-because most French wineries have beautiful big houses or old castles. Among the eight wineries in Bordeaux, only Baibu Coronation Winery, and there are no beautiful big houses or castles, only small houses. The output of Bertus red wine is pitiful, so its price is also the most expensive among the eight wineries. Petrus red wine is made of 100% Merriott grapes. This kind of red wine is usually suitable for early drinking, but it is not storable. However, white wine has the characteristics of early drinking and storage resistance because of its excellent geology and rich minerals. Although white has no ranking, it is red wine in the eyes of drinkers.
Nine, Changyu
"Legendary quality, a century of prosperity"-the most clear wine brand in place, but the brand is suspected of being old, so it should be updated from the perspective of legend, such as "updating the legendary concept from the perspective of achievement quality and romantic quality".
The role of Castel Winery was only to make a wedding dress for Castel, so as to establish its popularity in China, but it didn't give Changyu much expected return. In the face of the malicious low-price attack of competing products, the 29 million yuan Cabernet Sauvignon also lost its original intention of making Cabernet Sauvignon high-grade. Two appeals are two major failures of Zhang Yu's success in the past century.
The great wall
Authentic good wine, natural talent "-selling advertisements, not clearly conveying differentiated demands, and lacking sufficient print media communication, it is difficult for consumers to know what they are talking about? After the integration, Great Wall faces the double losses of dealer network and simplification of duplicate products, but it also gives second-tier manufacturers a good development opportunity. On the one hand, learning the Great Wall is authorized by his OEM, on the other hand, it is his excellent performance in terminal construction. Recently, a large number of imported wines from COFCO have been seized, which will be a great opportunity for competing products to attack the Great Wall. How to attack competing products and how to defend the Great Wall will also be a major attraction of the media. It can be seen that red wine public relations is still promising.