Counterfeit and shoddy products circulate in the market, which makes consumers miserable. I would like to remind you of the four "unique skills" of "recognizing, seeing, asking and smelling" and teach you how to choose authentic Ejiao.
The first trick is to recognize the brand and let fake and shoddy products have nowhere to hide.
First of all, we must learn to look at the outer packaging. The outer packaging and logo of authentic Dong 'e Ejiao are professionally designed and registered. The printed words on the right side of Dong 'e Ejiao packaging are concave and convex, and the logo and pattern lines are clear; The rubber block on the packaging surface is even in color and smooth in surface, and the product logo printed with "Dong 'e Ejiao" is composed of auspicious cloud and Dong 'e Ejiao. Look for the logo, and the registered trademark logo is located in the upper right corner of the auspicious cloud pattern.
The second trick is to look at the product.
Authentic donkey-hide gelatin has the characteristics of yellow as amber, or bright black as jade-like paint, which is true, does not stink, and is not wet and soft in summer. These can be identified from the rubber block itself:
Dong 'e Ejiao: It is a regular rectangle with a brown and shiny surface. The printed word "Dong 'e Ejiao" on the front of the rubber block is correct and clear, with uniform color, no air holes and oil holes, fragrant smell, hard and brittle, and it will be broken at a beat.
The third trick is to call.
All genuine Dong 'e Ejiao has anti-counterfeiting marks on its packaging, which is the only weight to distinguish between "real likui jy and fake Gui Li". When you buy Ejiao, as long as you scrape off the anti-counterfeiting label coating on the packaging box, making calls is free. Press the voice prompt to enter all the security codes, and press "#" to finish, and you will know the authenticity immediately. Consumers are advised to check it carefully when purchasing.
The fourth trick is to smell the smell.
The simplest way is to put the purchased donkey-hide gelatin pieces in your hands, first breathe gas on them in your mouth, and then put them in front of your nose to smell them. If they are real donkey-hide gelatin, they will have the unique fragrance of traditional Chinese medicine. If it is fake donkey-hide gelatin, it has obvious odor.
If you are still not at ease, you can also use the following simple and easy tricks to make the ultimate judgment:
Dong 'e Ejiao: After being smashed, put it into a cup, add appropriate amount of boiling water, and leave it for 1-2 minutes. The glue solution is clear and fragrant.
Fake donkey-hide gelatin: put it into a cup after smashing, add appropriate amount of boiling water, and leave it for 1-2 minutes. The liquid is turbid and has a pungent odor.
I believe that consumers can buy authentic Ejiao as long as they master the identification skills and carefully select it.