According to the data of China Food Industry Association, about 2 million tons of fruits and/kloc-0.30 billion tons of vegetables are wasted every year in China due to the cold chain problem, with a total value of/kloc-l200 billion US dollars. We won't investigate the authenticity of these figures for the time being, but it is a fact that foods that need cold chain logistics are not operated according to the national norms on food refrigeration and freezing. Informal statistics show that about 80% of fruits, vegetables, meat and aquatic products are transported in traditional carriages (normal temperature and insulated cars). The main reasons for this situation are:1.Quality of service 2. Quality of transportation 3. Lack of reliable logistics service providers (especially large-scale regional and nationwide logistics service providers) 4. High cost 5. Insufficient infrastructure such as transportation and storage 5. Problems existing in the development of cold chain logistics in China First, is it good for enterprises to use relatively high-priced cold chain logistics? This is a matter of interest and involves all parties in the whole value chain. If some suppliers want to use regular cars, but retailers or consumers don't give them extra care (they don't get any benefits in retail), they treat them equally with other suppliers (for example, the standards implemented at the time of receiving goods are different and can't be strictly enforced, thus hitting a good brand). Because there is no extra care for a supplier to provide better cold chain logistics, it indirectly encourages suppliers to use non-standard cars (miscellaneous brands). However, there are only a few suppliers who can really do it. This is a matter of interest, not a matter of logistics. The biggest obstacle is that some suppliers also want to use regular cars, and retailers have not given extra care. Some retailers in Shanghai strictly require the use of refrigerated trucks, which is the highest requirement in China. Second, the government should further strengthen the enforcement of cold chain rules. Although there are relevant laws and regulations, the government pays more attention to places other than cold chain logistics (such as the origin of products, health problems, etc.), but does not check the quality of cold chain more. Therefore, at present, those enterprises that use the whole process of cold chain logistics are trying to establish their own brands, and set their own standards to operate cold chain logistics. The representatives here are brand enterprises such as McDonald's and Bright Dairy. They use the international certification system to manage the whole cold chain logistics. Third, there are not many regular logistics companies that provide third-party cold chain logistics. More guerrillas besieged regular troops, and some third-party logistics competed by price, and there was no profit to invest and expand their scale. In the logistics operation where "quantity" is king, if there is not enough quantity, the price will remain high and more potential customers will be prevented from using formal services. Bright Leading Fresh Logistics and Xia Hui both rely on the distribution of Bright and McDonald's to develop the third party, which is difficult to develop without big customers. How to further improve the service of logistics enterprises is also a problem that needs to be improved, because it is a young industry after all. Third-party logistics itself should also reduce the cost and expand the scale, and make it a virtuous circle as soon as possible. At the same time, it also needs a long-term cooperation process. Therefore, the relevant government departments need to strengthen the implementation and supervision of food supply chain rules, and guide enterprises to develop into formal cold chain logistics, rather than relying entirely on the company's self-discipline for brand. At the same time, the third party logistics also needs to actively carry out work and cultivate talents to develop and strengthen itself; However, although some enterprises have invested heavily and advanced infrastructure, they have not reached a certain level in management. In this regard, Xiahui Logistics has done a more outstanding job. Its leading management technology and brand, such as through the fourth party logistics, manage and optimize social resources, and persistently manage according to the process and help it integrate social resources. Management is a key point, a nine-year library, well managed, including the management and maintenance of equipment, etc. Vehicles are not the highest-level vehicles, but their leading management means such as route optimization, personnel quality and global certification are leading in the industry. Building a cold storage is no longer a cutting-edge technology, and at the same time, you can invest by buying a refrigerated truck, instead of the current one-year fixed contract, otherwise a large-scale investment will be impossible. At present, the integrity of both parties has not been established, which is conducive to long-term cooperation, but more short-term behavior. The lack of long-term strategic cooperation is also a factor restricting the development of this industry. Fourth, the concept of overall cost is not used, and enterprises pay more attention to unit cost, without considering how to reduce the loss of goods by using qualified and high-quality logistics service providers, because the consumption in cold chain logistics is considerable. This is also a serious phenomenon in China logistics at present. The prospect of cold chain logistics in China This phenomenon of not operating according to relevant standards, not doing much, pure price competition, and using a large number of normal temperature/heat preservation vehicles instead of engaging in cold chain logistics is the current situation of cold chain logistics. The cold chain logistics in China seems to fall into a strange circle. On the one hand, it requires quality service providers, on the other hand, it often uses informal service providers with low prices. Therefore, the relevant government departments need to strengthen the implementation and supervision of food supply chain rules and guide enterprises to develop into formal cold chain logistics, instead of relying entirely on the company's self-discipline for brand. At the same time, third-party logistics also needs to actively carry out work and train talents to develop and expand itself. However, although some enterprises have invested heavily and advanced infrastructure, they have not reached a certain level in management. In this regard, Xiahui Logistics has done a more outstanding job. Its leading management technology and brand, such as through the fourth party logistics, manage and optimize social resources, and persistently manage according to the process and help it integrate social resources. Management is a key point, a nine-year library, well managed, including the management and maintenance of equipment, etc. Vehicles are not the highest-level vehicles, but their leading management means such as route optimization, personnel quality and global certification are leading in the industry. Building cold storage is not a cutting-edge technology, and buying refrigerated trucks is not very expensive. Therefore, the shortage of infrastructure is not a problem (especially in today's China with excess funds). The most difficult thing is to cultivate cold chain management talents and establish a good management system. China's cold chain is still short of management and talents. After all, the development of modern cold chain logistics in China is not too long. It is also a field with high added value in logistics, which will be cultivated bit by bit internally, otherwise it will be a great constraint. The fourth-party logistics management is output management, which is a way of emphasizing management and neglecting assets. The standard of logistics enterprises issued by the government is how many fixed assets are required, which is misleading, will emphasize assets and waste resources. Although there are many bottlenecks and problems in the development of modern cold chain logistics in China, it is not all bad news. What is gratifying is that the national laws and regulations in this regard are getting stricter and stricter, and the awareness is getting higher and higher. The requirements of retail terminals for suppliers are getting higher and higher, and they are constantly demanding the demand for formal cold chains. This is the result of social development, the key to the development of cold chain in China, and more importantly, an important trend in the development of market supply and demand. In the competition of products, a product that can guarantee the temperature is more popular with retailers than another product that can't guarantee the temperature. In East China, the awareness and demand for cold chain have improved rapidly. It is also the best region in China, and Shanghai is the best in East China. Consumers in Shanghai have reason to feel gratified. So the next time you are a consumer, please pay more attention to the cold chain logistics behind the products, which will indirectly help the development of this industry.

Development Trend of Logistics Industry in China

At present, the impact of the international financial crisis on China's macro-economy continues, and the growth rate of China's macro-economy slows down, and the logistics industry suffers a certain impact. However, with the government's policies of "expanding domestic demand and ensuring growth" coming out one after another, China's economy is expected to maintain steady and rapid growth, and the market prospect of the logistics industry has gradually improved. Rural logistics, retail logistics and other market segments have become investment hotspots. "Eleventh Five-Year Plan" and even a longer period in the future, China logistics industry will enter a higher level of development stage, and present some new development trends and characteristics. First, with the rapid and stable development of the national economy, the scale of the logistics industry will continue to expand rapidly. Second, it is suitable for the adjustment of economic structure and industrial layout. The concentration of logistics industry has been further improved. Third, with the further expansion of the logistics market, the division of labor within the logistics industry will become more and more detailed. Fourth, logistics service methods are increasingly diversified. Integrated and integrated logistics services based on modern information technology, transportation technology and management technology will be more widely used. Fifth, the pace of technological progress and innovation in the logistics industry has been accelerated, and the level of modernization has been further improved. Sixth, cooperation and interaction will become an important way for the logistics industry to achieve scale expansion and coordinated development. Seventh, the institutional environment for the development of logistics industry is becoming more and more standardized, and the market order and environmental conditions are further optimized.