Sports drinks are very popular with students and office workers. It can replenish energy for human body in time, mostly physiological saline or glucose. The profit margin of sports drinks is very high, which can reach more than twice the cost. The more popular sports drinks on the market can earn more than 200,000 yuan a year.
Extended data:
Ways to increase sales of county-level beverage agents;
Coverage solves the occupation of terminal network, so it is necessary for regional managers to find out the local terminal network. This work is very mature in FMCG industry and has extended a series of methods to control terminal stores.
The terminal network is divided in detail, such as schools, Internet cafes, restaurants, scenic spots, traditions, towns and so on. Local front-line salespeople are required to know the coverage of effective outlets, so as to increase sales.
You can't do anything by one person, but by a team. How to improve the sales enthusiasm of the team is the first priority. The team here refers to the front-line salesman, who can be the salesman of the dealer or the deep distribution agent in the local business office of the enterprise. The number of people in the team can be 2-3 or more than 5.
Beverage consumption pays attention to impulsiveness. At this time of brand homogenization, how to grasp the purchasing psychology of consumers and be willing to buy beverages is a difficult point in the marketing of various brands at present. According to the different characteristics of their own brands, the terminal display should be interesting to attract consumers to buy.