Shops located in transportation hubs should mainly deal in daily necessities or low-cost portable consumer goods. Shops located near houses should mainly deal in comprehensive consumer goods. The shops located near the office building are mainly commercial culture and office supplies, and the product grade is relatively high. Shops near the school should mainly deal in stationery, food and daily necessities. Before investing in shops, we should find a way out for them.
Tip 2: Resolutely "get rich"
If your favorite stores are located near famous chain stores or powerful brand stores, or even next door to them, then you can save time and energy to investigate the store market, because your store will be able to attract customers by virtue of the brand effect of these stores.
Tip 3: Use "Birds of a feather flock together, and people are divided into groups".
The management department has not stipulated the operation mode of a street or a market, but in the long-term operation, a street or an area may spontaneously form a "centralized market" for selling certain commodities.
Tip 4: Independent facade is essential.
Without an independent facade, some stores will naturally lose their independent advertising space, and you will lose the space to show your marketing wisdom in front of the store, which will bring great trouble to the future promotion of the store.
Tip 5: You need to know the purchasing power of people around you.
The purchasing power and quality of the people around the store determine the basic value of the store. Of course, in those areas with strong purchasing power, the value of shops is high, and the cost of your return on investment is also relatively high.
Tip 6: People flow is very important.
The income of investment shops depends largely on the flow of people. What really supports the long-term profit of shops is the fixed flow of people, followed by the flowing flow of people and passengers (bus and subway passenger flow).
Tip 7: Roadside shops can be tricky.
If a store is located on one side of the road, it will have two directions of passenger flow back and forth on the road. This kind of shop facing the street is of high value.
Tip 8: The building structure must be good.
The structure of the building also directly affects the value of shops, which many people did not expect. There are many kinds of building structures, and the ideal commercial building structure is frame structure or long-span column-free structure (such as stadiums). These structures have the advantages of good display performance, easy separation and combination, convenient layout and commodity placement.
Tip 9: Know the developer of the store.
Choosing brand developers to ensure the safety of funds is an important aspect of the success of shop investment. Powerful developers often have a perfect development process and many partners, which is the guarantee of the commercial prospects of shops.
Tip 10: The surrounding traffic should be convenient.
Ideally, shops or commercial streets should have transportation facilities to accept tourists from all directions, surrounded by rail transit and bus stops. Of course, the parking lot is also indispensable.
Tip 1 1: Don't ignore the development space.
Investing in commercial real estate should have a developmental vision. Some shops seem to be located in a relatively remote location. The upfront rent is very low, and it is difficult for businesses to find it. There seems to be no "money" solution, but don't forget that anything can be changed.
Tip 12: There is a knack for grasping the investment opportunity.
Generally speaking, the period when the economic situation is good, the business is prosperous and the commercial profit is higher than the average social profit is not necessarily the best time to invest in shops. Investors have little space to choose shops, and the cost of obtaining shops is high. On the other hand, in areas with development potential, the business climate has not yet formed or is forming, so investors can choose shops in a wider range and the cost they need to pay is relatively low.