Small brands usually consider recruiting regional agents to join, in order to expand market share and promote brands quickly. The regional agency system can provide franchisees with independent management rights and management rights in specific regions, so that they can become brand agents or authorized distributors in specific regions. By setting up multiple regional agents, small brands can spread their business risks.

Joining small brands usually provides a unified management and support system, including product supply, marketing and training. Regional agents can benefit from these unified resources and support, improve business operation efficiency and reduce the risk and burden of independent entrepreneurship.