Time flies, and half a year has passed in a blink of an eye. In the second half of the year, especially in autumn and winter, clothing stores will also usher in a wave of sales. Therefore, many entrepreneurs will aim at the clothing market in the late summer.
However, it is not easy to open a clothing franchise store. These three basic knowledge must be mastered!
1. Search for store rental information through various channels
1. Run more errands and wander around the intended commercial area. If the urban area is small, or you just want to open a store in the surrounding commercial area not far from home, then one of the most direct ways is to use your spare time to wander around these areas to see if there are any news about store transfer and rental.
2. Find newspapers and websites that specialize in store leasing information
For cities with large urban areas and many commercial streets and outlets, it is necessary to find this information through newspapers and websites that specialize in store leasing and transfer information. You can contact directly by phone or SMS, and for websites, besides direct contact, you can also register on their websites and publish information about rent. In the process of your active or passive contact with others, you may have to give the other person your real number, and other personal information, such as your exact address, home phone number, personal name, etc., should be exposed as little as possible to avoid trouble.
3. Ask friends and relatives for help. Ask friends and relatives for help to find out whether there are stores for rent in the surrounding areas they are familiar with. Tell them the main information of the store you are looking for, such as business circle requirements, store size requirements, rent requirements, etc. If you find it suitable, let them record the contact information, and then you can follow up.
4. Entrust housing agencies to help find many housing agencies that buy, sell and rent houses for meals in large and medium-sized cities. However, the quality of housing agencies is mixed, so you should find those agencies with good reputation, understand their service fees, tell each other your requirements, and don't talk too hard about the willing rent to expand the choice.
2. Carefully screen and determine the intended store
Clothing companies have specific requirements for the store area of franchisees, which involves the overall image of the store on the one hand, and on the other hand, because the store is too small to hold many goods, so customers have less choice, so they are reluctant to buy. Therefore, the store size is an important consideration when you choose a store.
some stores say how many square meters there are, but the internal layout is not reasonable and the actual utilization rate is low; Some stores are too narrow, which is not conducive to the setting of signs outside the store, the entry and exit of customers, and the layout of display windows. This is not an ideal store. Other stores are slender, like an alley, so even if the area is large, it will be too deep, customers will feel stressed, and it is not an ideal storefront. In short, as far as the internal structure is concerned, the door head is wide, the interior is rectangular as a whole (the width of the door side is wider than the depth), and the load-bearing column does not block the main passage, which is an ideal storefront. West-facing stores, which are exposed to the sun in summer, will be sultry and abnormal.
Moreover, the western sun shines on the glass outside, so pedestrians can't see the goods and movements in the store at all, so even if they want to go into the store, they will feel oppressed because they can't see inside outside, so they won't enter. In the north-facing store, in winter, the north wind blows and the cold keeps pouring in, and the store will be very cold. If the surrounding environment is not very sanitary, the north wind will roll up pieces of paper and dust at your door, and you will be too late to clean it all day long.
III. Negotiate and sign the contract details
Before signing the contract, both parties to the lease must agree on several core links in advance: to operate, they have to apply for a business license, and some stores may not be able to do so for one reason or another.
therefore, if you don't have any social connections, and the landlord promises to help you with them, it must be written into the contract, otherwise, you will have to close your business if you open it. Time limit of lease, payment method, method of returning and subletting: specify the start and end date of store lease, and clearly indicate in the contract that the rent cannot be increased during this period (if you are confident about the project to be operated, you'd better sign it for 3-5 years, so as to avoid the landlord driving up the rental price when you are just on the road); The payment method is to pay for a few months and detain for a few months. If possible, try to reduce the amount of deposit, on the one hand, to reduce expenses, on the other hand, in case of disputes between the two parties to the lease, the deposit you hold in the other party's hands is not much, and the loss will not be too great; There are risks in business, and there is the possibility that you may not be able to do it and have to retreat. Therefore, when signing a contract, we must include the terms of returning and subletting, and try our best to get out of the favorable terms for ourselves.