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Founder of Moutai Group

The three founders of the Moutai distillery were Lai Yongchu, Wang Lifu and Hua Lianhui.

Hua Lianhui financed the establishment of the "Chengyi Liquor House", known as "Hua Mao". Wang Lifu funded the establishment of the "Ronghe wine room", known as "Wangmao". Lai Yongchu funded the "Hengxing Liquor House" and called it "Lai Mao".

During the Daoguang and Xianfeng periods of the Qing Dynasty, more than 20 wine-making workshops were set up, and the space for Maotai wine flourished. To the Republic of China, Moutai wine production is withered, only three wine workshops remain, "Chengyi Burning House", "Ronghe Burning House", "Hengxing Burning House", that is, we are now talking about Huamao, Wangmao, Laimao three.

HuaMao, WangMao and LaiMao.

Hua Lianhui was the richest man in the area in the late Qing Dynasty, and he resumed the production of Moutai wine after taking over the salt industry from his ancestors and taking charge of the salt administration. After years of hard work, the three breweries **** the same to make Moutai wine famous. 1915, Moutai wine in Panama Universal Exposition won awards, became the world famous wine.

The statues of the founders of the three breweries, Lai Yongchu, Wang Lifu and Hua Lianhui, stand in a prominent position in the Moutai Wine Culture Center. Also known as the three founders of Moutai Wine.

Quality Characteristics of Moutai Wine

Moutai Wine is the originator of China's large-quart miso-scented wine, which is clear and transparent in color, with prominent miso-scented aroma, rich mellow aroma, elegant and delicate, soft in the mouth, fresh and refreshing, mellow and full-bodied, with a long aftertaste and a long-lasting aroma that lasts for years after emptying the glass, and the unique aroma of Moutai Wine is called "It is a typical example of the Chinese soy sauce style.

The pure and transparent, mellow and lush characteristics of Moutai Liquor are the result of the fusion of three special flavors: soy sauce, cellar floor aroma, and mellow and sweet, and it is now known that there are more than 300 aroma components. Moutai wine aroma components, some people praise "flavor next door to three drunk, after the rain opened the bottle ten miles Fang".

Moutai wine is fragrant but not colorful, never add half a bit of spice in the brewing process, the aroma components are all naturally formed in the process of repeated fermentation. Its alcoholic strength has been stabilized between 52°-54°.

Reference: Baidu Encyclopedia-Moutai Group