Gll wonton focuses on product development, dissemination and promotion. The company has established a business development pattern of "small shops and big chains", and has formed a development strategic gradient of "based on Shanghai and starting from the whole country" through product innovation, terminal innovation and management innovation, and realized the management mechanism of "production and distribution center and management center" interacting with each other.
"Gll wonton" has spread to more than 40 cities all over the country, and it has been welcomed and loved by local consumers everywhere. With the operation of the information system and the vivid embodiment of the terminal, this national catering brand will continue to innovate and develop in terms of the number of stores and the scale of enterprises.
Extended data
Product culture of wonton;
People in China have been eating wonton for at least 1500 years. According to legend, the inventor of wonton is beauty Xi Shi of wuyue, and people in the south of the Yangtze River commemorate beauty Xi Shi by eating wonton.
People in China eat traditional food with auspicious meaning of praying for longevity, and the taste of snack habits is more likely to accompany consumers for life. As a traditional snack, wonton has become a part of people's life through thousands of years of customs.
For Shanghainese, eating wonton is an unforgettable old feeling:
Chai cong wonton wandering in the streets of old Shanghai is everyone's childhood memory;
This simple but fully functional snack burden is called firewood;
Wonton stockings in Shanghai Lane are also written into many literary works together with romantic love stories.
Eating a bowl of hot wonton is the most intimate way of life for Shanghainese.
Brand story: ten years of integration into people's lives
Ten years ago, three young partners with a master's degree background started their business with the ideal of developing Chinese traditional cuisine.
1999 Gll Wonton opened its first branch in Renmin Road, Shanghai. In order to make the most delicious big Wonton, the three entrepreneurial partners did not even care about their home, and devoted themselves to providing consumers with healthy, delicious, convenient and fast Chinese food.
1999 In May, when Shanghai Shihao Catering Management Co., Ltd. was established, its Chinese fast food chain brand, Gll Wonton, was very popular among Shanghai residents.
Today, ten years later, eight stores in Shanghai have developed into more than 1,000 stores nationwide. Gll wonton has won the love of consumers in more than 40 cities across the country by virtue of its large size, thick soup and fresh stuffing. The auspicious store image has also become more fashionable and distinctive under the creation of well-known designers. The lucky baby who squints and smiles conveys delicacy and happiness.
With a history of ten years, the auspicious wonton bears many honors, such as Chinese famous snacks, Shanghai famous spots, and the gold medal in the 2008 Beijing Olympic Recommended Recipes and Dishes Exhibition. There are many kinds of auspicious wonton with all fillings, so that diners with various taste preferences can find their favorite here. ?
Hand-wrapped? Smooth skin and full stuffing? Fresh delivery on the same day? Refuse quick freezing
In order to ensure that every store in Jixiang can provide the same fresh and delicious quality wonton, all the wonton are produced by order. Every morning, fresh raw materials are selected, processed and packaged on the same day, which are produced by Jixiang Central Kitchen in a centralized way, and delivered to all shops before business through the cold chain distribution system with constant temperature and refrigeration throughout the whole process.
After the customer orders, the wonton will be cooked at a constant temperature through a special auspicious cooker, and the standard process will ensure that each wonton skin stuffing is complete, tender and smooth. Gll wonton always remembers that providing customers with safe, healthy and nutritious products is the greatest care for customers.
Baidu encyclopedia-auspicious chaos