Shaxian snacks are actually a branch of the ancient Central Plains Han food culture tradition. Many snacks in Shaxian still retain the characteristics of the ancient Han traditional consciousness culture. I will unravel it for you below, I hope it can help you.
As the influence of Shaxian snacks continues to expand, there are also some problems among business owners such as irregular operations, inconsistent standards, confusing brands, and disorderly competition. In order to realize the transformation of snack owners from an ordinary farmer to a modern catering industry manager as soon as possible, Tongsha County Snack-Ciba will improve the grade and popularity of Shaxian snacks. Shaxian starts from the quality of employees and strengthens training. Shaxian County has established the "Shaxian Snack Training Center" at the county vocational technical school and the "Shaxian Snack Cooking School" to provide snack professional technical training to rural surplus labor, unemployed youth, laid-off workers and vocational school students in turns. Staff from the Shaxian Snacks Office often travel to various towns to hold "Shaxian Snacks" business and technical training courses, specifically providing technical training for those who go out to make snacks in rural areas.
Sha County focuses on strengthening standardized training. The Snack Training Service Center provides standardized training to business owners from the aspects of professional ethics, standards, market information, business philosophy, hygiene knowledge, hygiene management, and *** security knowledge. Strengthen training to improve their technical level and business management level. In 2004, Shaxian Snack Shop approved the use of the registered trademark "Shaxian Snack" to cultivate Shaxian Snack Standard Demonstration Store, and put forward specific requirements on the quality of Shaxian Snack staff, snack store standards, snack variety quality standards, and business services. Require. It also actively guides business owners to make rectifications and improvements in accordance with the requirements of Shaxian snack business standards, and promotes a group of snack stores with a certain foundation to take the lead in achieving standardized operations. Snack shops that have not gone through the standard procedures for Shaxian snack registration and do not operate in accordance with business standards will be comprehensively cleaned up, ordered to cease operations, and have their trademark use rights revoked. In cities with a large number of snacks in Shaxian County, external industry management organizations have been gradually established relying on local culinary associations to establish self-management and self-discipline mechanisms. Shaxian snack industry management organizations have been established in Shanghai, Xiamen and Hangzhou. Shaxian people designate December 8th every year as the "Shaxian Snack Festival".
The business culture of Shaxian snacks
Regarding Shaxian snacks, some people put forward the view: "Shaxian snacks only have snacks, not big dishes." In fact, as a single variety, snacks are "small". But many snacks can be brought together to form a large scale and grand style. In recent years, the impact of Shaxian snacks inside and outside the county is a strong proof that "snacks can make a big difference".
Shaxian snack culture contains a strong sense of quality. This sense of quality runs through the entire process of snack making. Most of Shaxian's flat meat fillings are made with a wooden mallet. It is understood that it takes about 10,000 times to beat a ball of lean meat into flat meat fillings. You can imagine how hard it is. If you use a meat grinder, it will save effort, but the taste and toughness of the meat filling will be far inferior to that of a mallet. Therefore, many Bianrou operators have given up on the relaxed and simple modern operation methods, and would rather stand in front of a half-person-high stage, waving the heavy gavel, and provide better food to the society.
Shaxian snacks also have obvious brand awareness. When buying cured duck, buy Zhenghu cured duck. When eating dried loach noodles, buy Nanxia dried loach noodles. Gaosha’s pickled pickles are delicious, Fukou’s bitter bamboo shoots are white and fat, Daluo’s bitter vegetables, and Xiamao’s taro buns and noodles. , are all well-known. In addition to these brands with local characteristics, Shaxian snack operators are also working hard to create their own brands. Shaxian Hotel’s tofu banquet, Fukou’s rice jelly skin, Xia Mao’s beef series... Brands are both a symbol of success and a magic weapon for winning.
Shaxian snack culture also contains a strong sense of the times in serving life. In terms of providing people with daily services, it has the characteristics of "fast, convenient, time-saving and trouble-free", and is in line with the socialization and fast-paced characteristics of housework in modern society.
Shaxian snack culture has a strong sense of competition. This sense of competition is not only reflected in the above-mentioned awareness of high-quality products and the brand awareness of Pinsha County snacks - minced meat biscuits, but also in the thoughtful and enthusiastic service methods and service attitudes. In Shaxian, a snack market with many stalls and fierce competition, almost every operator understands that honest management and enthusiastic service are the fundamental guarantees for a firm foothold.
What constitutes the positive significance of Shaxian snack culture is also the sense of pioneering. In recent years, more and more Shaxian people have left Shaxian and ventured into the world under the banner of Shaxian snacks. Shaxian snack signs can be seen in Sanming area, Nanping, Quanzhou, Xiamen, Zhangzhou and other places. As far as snack culture is concerned, it does benefit from this pioneering spirit.
The historical origin, quality awareness, brand awareness, era awareness, competition awareness and pioneering awareness of Shaxian snack culture are the essence of Shaxian snack culture. They are also the reason why Shaxian snacks develop rapidly and their influence is expanding day by day. spiritual motivation.
The business characteristics of Shaxian snacks
Feature one
It is economical and affordable. The unit price of Shaxian snacks is generally more than two yuan. For two or three yuan, one person can eat Shaxian Bianrou. In the hot summer, a bowl of frozen grass can clear away the heat and reduce internal heat, better than ice cream; in the cold winter months, spending a few cents, a few pieces of dried tofu, and a plate of chili and black bean oil is enough to make your whole body feel hot and your forehead sweat. .
Feature 2
It is fresh and delicious. Almost all operators of Shaxian snacks have a unique historical tradition. The number of snacks made every day is not large, and they are usually made on the same day and sold out on the same day. From the perspective of raw material procurement and food storage, this tradition effectively ensures the freshness of food. On the other hand, according to experts, the taste of snack ingredients will change if they are stored for more than half a day. Therefore, in order to maintain the reputation of snacks, experienced snack operators would rather shorten their business hours and reduce their turnover. This ensures the freshness and deliciousness of Shaxian snacks. Judging from the production methods, most of Shaxian snacks are made and bought now, and the seasoning can be increased or decreased according to the eater's habits. This is one of the important reasons why Shaxian snacks are fresh and delicious.
Feature three
It is green and healthy. From the perspective of dietary science, Shaxian snacks are scientifically healthy foods. Shaxian snacks are basically light foods with low fat and low calories. One of the main raw materials of Shaxian snacks is soybeans and soybeans, whose nutritional content is among the best among various foods. Many raw materials and condiments of Shaxian snacks are rich in nutrients. Some can be used as medicine and have the effect of curing diseases and maintaining health. In order to carry forward the medical and health care tradition of Shaxian flavor snacks, someone also opened a medicinal stew pot, which was welcomed by all walks of life.
Enjoying Shaxian snacks is a spiritual enjoyment full of nostalgia and fun. Shaxian snacks are spread all over the streets and have a natural emotional connection with the residents. Street food is a staple of Shaxian County, and buying dried tofu is particularly unique. Five or six people gathered around a small square table on the street, holding dried beans with chopsticks, dipping them in seasonings, and putting them into their mouths. Food stalls are also a natural place for socializing. While enjoying snacks and listening to the chatter of diners, it is really informative. Strictly speaking, there is no such sentiment, no such atmosphere. It cannot reflect the cultural connotation of real Shaxian snacks.