Starbucks can be franchised or represented
Starbucks is not a franchisor or agent. According to the query related information, Starbucks in China's business model is directly managed by the company's direct operation, does not provide franchise or agency business. Starbucks has its own global supply chain and coffee procurement, roasting, marketing and other aspects of core competitiveness, and therefore decided to use the direct mode to ensure the unity of the brand and the stability of the quality.