The Xuanwei ham in the live broadcast room is so cheap because the live broadcast offers a high discount. According to the query of relevant public information: Live streaming has become a big trend in selling goods, and even CCTV has joined the trend of selling goods. Especially during the epidemic period when everyone is staying at home, watching live broadcasts releases the ancient shopping desire, which also injects brand owners into This is a shot in the arm to resume work and production. During the live broadcast, manufacturers will offer ultra-low prices.