Jewelry survey report sample 1: 1. Development of China’s jewelry industry With the rapid economic growth, China’s jewelry sales have grown at an average annual rate of 15.8% in recent years.

The global 1% ranks among the top in the world, second only to the United States, and has become one of the few countries in the world with annual jewelry consumption exceeding US$10 billion.

In 2006, gold production and sales ranked third in the world, diamond consumption ranked among the top five in the world, and platinum and palladium consumption ranked first in the world.

By 2010, China's annual jewelry sales will reach 270 billion yuan, and exports will exceed 16 billion US dollars. It is expected to become the most competitive jewelry processing and consumption center in the world, and will also become one of the global jewelry trade centers.

2. The Current Situation of China’s Jewelry Industry In 2006, China’s total retail sales of gold jewelry reached 160 billion yuan (US$21 billion). There is still a large gap compared with the United States, which ranks first. According to the U.S. Department of Commerce just announced

Preliminary data show that, boosted by rising retail prices, U.S. jewelry sales rose strongly by 7% to $63 billion in 2006, up from $58.9 billion in 2005.

Gold consumption is about 300 tons, platinum consumption is about 35 tons, palladium consumption is about 24 tons, and diamond consumption is about US$1.3 billion.

The varieties of jewelry include gold, platinum, palladium, silver, diamonds, jade, colored gemstones and semi-precious stones, pearls and other jewelry.

The top three retail varieties are: gold, platinum, and diamond inlays.

Among them, gold jewelry consumption has become the world's third largest gold demand market after India and the United States.

Platinum jewelry consumption has ranked first in the world for five consecutive years since 2002, making it the world's largest consumer of platinum jewelry.

Palladium jewelry consumption has ranked first in the world since 2003.

Philip, executive chairman of GFMS, once said that China’s platinum jewelry consumption currently accounts for 44% of the global total, and nearly 70% of palladium jewelry industry consumption comes from China.

China's platinum and palladium consumption has a huge impact on global supply, demand and prices.

Although China's jewelry industry started late, the market has broad room for development.

After China officially became a member of the WTO, the emerging industry of gold and jewelry is rapidly integrating with international standards.

Against the background of consumption upgrading, my country's luxury retail industry, represented by gold jewelry, has entered a high-growth channel since 2003.

The value of luxury retailers with brand advantages and sales network advantages is increasingly apparent.

Since the reform and opening up, China has developed for more than 20 years, its comprehensive national strength has been continuously enhanced, and its economy has grown rapidly and steadily.

According to figures from the National Bureau of Statistics, China's per capita GDP has reached US$1,800, and the per capita GDP in Shanghai and Beijing has exceeded US$5,000.

Internationally, there is an average of one gold shop for every 7,000 consumers. In Hong Kong, the figure is even higher, with an average of one gold shop for every 6,500 consumers. However, there are currently only more than 8,000 gold shops in the mainland, even with only 2 in developed areas.

Counting billions of consumers, there is only one gold shop for every 25,000 people.

The annual per capita jewelry ownership in my country is 0.15 pieces/person, which is far lower than the levels of 3 pieces/person in the United States, 2.5 pieces/person in Italy, and 2 pieces/person in Japan.

At present, only 55% of residents in big cities own jewelry, the proportion in small and medium-sized cities is only 23%, and the proportion in rural areas in the east is even less, reaching only 17%.

With the development of economy, China's gold and silver jewelry industry has huge room for development.

In addition, according to predictions of China's population peak, the year 2009 or 2010 will produce the highest peak number of weddings in China.

3. Jewelry Market Demand my country's jewelry industry has developed rapidly in recent years, with annual sales increasing from 200 million yuan in the early 1980s to 160 billion yuan in 2006.

my country's gold jewelry industry has developed from a single production of pure gold jewelry to a multi-grade, multi-variety industry with coordinated development of production and sales.

The number of gold and jewelry practitioners in my country has grown from 20,000 in the early 1980s to about 3 million currently. There are more than 5,000 production companies, of which nearly 500 have annual production and sales of over 100 million yuan or close to 100 million yuan.

Its market demand is divided into the following categories: 1. China's women's jewelry market According to a survey of China's women's jewelry market by mainland authorities, women occupy the largest share of the jewelry consumer market.

Currently, the per capita share of female accessories in my country is less than 5%, compared with 68.2% in Japan, 48% in Singapore, 68% in South Korea, 47% in Malaysia, and 68% in Thailand.

With the continuous development of the mainland's economy and the rapid growth of national income, women's demand for jewelry is increasing day by day.

Experts predict that by 2005, the share of women's jewelry in China will increase from the current 5% to more than 55%, indicating strong demand, huge potential, and great development value.

It can be seen that my country's gold jewelry market still has 10 times of room for growth.

2. China’s wedding market In the future, the consumption growth of China’s gold and jewelry market will be mainly driven by the three needs of weddings, diamond jewelry consumption and the consumption of overseas tourists in China.