what is a video?
China Video is a China video partner program initiated by Tik Tok in conjunction with Today Headline and Watermelon Video. Medium video is video content with a duration of 1 minute to 3 minutes. During this time, the creator can tell a complete story and express it more coherently and calmly. Users can also get more information and deepen their memory. Formally, unlike short videos, which are mainly vertical screens, middle videos are mostly horizontal screens. The horizontal frame is wider, presenting richer visual information and being closer to the world in people's eyes.
The competition intensity of the middle
video track will only increase after this, but it also means that more exhibition space, capital and platforms will be laid out, and the number of video creators in China will surely explode within one year. For friends who want to be self-media, they can participate as soon as possible during the bonus period.
Ways to join the program
1. Click the "Join Now" button on the program introduction page to complete the binding of the watermelon video account and the Tik Tok account, and then you can apply to join the China video partner program.
2. After applying to join the China Video Partner Program, you can successfully join the China Video Partner Program by completing the following application tasks and passing the manual review. Through the watermelon creation platform, watermelon video App, Tik Tok watermelon video Applet, and clip-and-paste watermelon video release ≥
Through the watermelon creation platform, watermelon video app, Tik Tok watermelon video applet, and watermelon cutting video, three original horizontal videos (with a duration of ≥1 minute) are released. Watermelon video, Tik Tok, and all publicly visible and original horizontal video (duration ≥1 minute) on today's headlines have reached the basic requirement of 17,, so you can participate in the China video plan. The video content of China Video will be profitable.
what is the revenue of video programs? Each platform will determine the price per 1, plays according to the platform video content playback volume, video playback integrity, content quality, duration, completion rate, account weight and stickiness to users, big data algorithm and other factors.
how to calculate the video revenue is the unit price, because it is related to your income. So what is the unit price of the video? According to real data, some media creators have an average broadcast volume of 1,, earning around 3 yuan, some earning around 6 yuan, and some earning more than 1.
video requirements: single length requirements. 1 minute, the horizontal screen ratio is 16:9, and the mobile phone is used for horizontal shooting.
cover making: there must be some gimmicks to improve the click-through rate. Cover size: 192x18
direction of video content.
my suggestion here is aimed at the development of a subdivision.
For example: food videos, knowledge sharing, travel videos ... There are many more, and each field has different groups.
stands for different age groups. By the way, there is the field of LSP. I know everything I know.
I won't say more.
only when the content is high enough will the platform continue to push and distribute more traffic. With a small matrix, the income is not enough to make up.
what are the benefits of the tiktok video partner program?
1. There are different opinions on how much money can be divided by traffic sharing. Some people say that hundreds of broadcasts can earn tens of dollars, and some people say that every 1, yuan plays 1 yuan. In fact, the content of this traffic sharing is dynamically changing according to the following points.
2. firstly, the longer the video duration, the higher the unit price of traffic sharing (revenue per 1, plays). The unit price of a video with a duration of 1-5 minutes will be lower than that of 15-2 minutes. It is difficult to make a video with a video duration of 2-3 minutes, which will reduce the broadcast completion rate. Therefore, when making videos, we should try to control the video duration to 1-2 minutes, which can not only increase the unit price income, but also increase the unit price income.
3. Secondly, the ratio of male to female audience also affects the unit price. The higher the proportion of female audience, the higher the unit price. This is because women's spending power is stronger than that of male audiences.
4. The higher the playback rate of video, the higher the unit price of video. Creators who have created short videos know that the playback rate is an important factor in determining whether the platform allocates traffic, and so is the middle video. The playback rate can judge the quality of the video to a certain extent.
5. Different types of video creation also affect the unit price of income. The fewer creators, the less popular the vertical field, and the higher the unit price. If we rank the income unit price of beauty education, food shop exploration and life Vlog, then beauty education; Gourmet shop; Life video.
6. In addition, the number of video plays is not positively related to the revenue of traffic sharing, but a process of gradual attenuation. In other words, the higher your video playback volume, the lower the unit price in traffic sharing. This is good news for new creators. Even if you play less than 1, or 1 million videos, you can still get a relatively high share income, which is a support for cold start accounts and new accounts. Tik Tok video partners definitely need traffic. The more traffic, the more money we share. First of all, the longer the video duration, the higher the unit price of traffic sharing. At the same time, the video completion rate, the proportion of male and female viewers, etc. Both affect the unit price. Pay attention to remember to aim at a subdivision, and all information needs to be filled in completely. The video picture must be a landscape video, and the time must be longer than 1 minute, otherwise there is no gain. The screen cover must be eye-catching and attractive, which is convenient for users to click on the video and improve the playback volume.