Li stopped filming for three months after he released the "Well Salt" video on July 14. During this period, the news that Li Zikai stopped working and got into financial difficulties triggered a lot of hot discussions and discussions among netizens, and Li Zikai stopped working.
Reasons for Li's suspension110/On October 26th, according to well-known media reports, online celebrity Li formally sued the company that had cooperated before, and used legal means to defend his rights, which caused netizens to watch and discuss.
Because of her fresh and elegant temperament and video style of combining food with traditional culture, Li has become a strange girl among network celebrities, which is popular at home and abroad and has made great contributions to cultural communication. There is even a slogan: "When you marry a wife, you should marry Li".
But it is such a goddess praised by the whole network, but suddenly broke off diplomatic relations three months ago. The reason is that she has differences with the cooperative MCN organization, and she has no choice but to focus more on safeguarding rights.
According to the APP of a well-known enterprise, on 10/0/25, a new case was filed between Wenhua Li Communication Co., Ltd. and an institution in Hangzhou, and the plaintiff in the first instance was Li.
According to the shareholder information, Hangzhou MCN organization is also the major shareholder of Li Ziqi Culture Company.
In the past, the partners officially tore their faces and finally went to court, which made people feel very embarrassed.
Many people cheered for Li Zikai in the comment area, saying, "If you beat the capital, you can't be destroyed by it."
The storm began three months ago. At that time, Li went to the police station and wrote in the middle of the night: "I was sick in the middle of the night. Can't help it so soon? "
This dynamic makes many fans particularly worried about the recent situation in Li Zikai. She replied: "It has been saved by a lawyer, which is terrible! Capital is really a good means! "
After that, Li Zikai stopped the video, and her assistant revealed to the outside world that Li Zikai had been focusing on sorting out the problems between the company and the third-party company recently.
According to the media, the problem is that MCN is the actual control company of Li Ziqi brand, and Li Ziqi himself has no equity in the company.
Previously, the following screenshots were madly transmitted online. If the picture is true, it is very likely that Li worked hard, but he didn't get anything in the end.
In the past few days, Li Zikai has been interviewed by CCTV. In the conversation, she also mentioned that she still hoped that her career would not be over-commercialized. The initial intention is to promote traditional culture and help villagers improve their lives.
In any case, we all hope that the case of Li and her former company can be properly solved, and she can resume video creation as soon as possible and shine in her favorite field.
Li stopped filming for 2 months after the release of the video "Well Salt" on July 14. During this period, due to the suspension and deep financial difficulties, a large number of netizens had a heated discussion, and many fans were also very worried about the current situation in Li Zikai.
Recently, Li, who has not appeared for a long time, appeared in the CCTV interview program "An Interview with Lu Jian", revealing his recent situation and future plans.
Talking about Creation: "One thing for a lifetime"
"I hope city people know where the food we eat comes from and realize that" a porridge and a meal is not easy to remember. " This is the original intention of Li Zikai's video series "One thing in a lifetime". When talking about creative materials, Li Zikai said that because she lives in the countryside, food, clothing, housing and transportation are the inspiration for the video.
In the face of outside doubts, Li said with a smile, "So many people like themselves and are lucky to see their efforts." . As for the team of 500 people circulating on the Internet, Li also said that they are all employees of the whole system of "Li Brand". These include logistics and customer service. And her own content team has only assistants, photographers and herself, with a total of only four people.
Talking about fashion: awe of tradition
Li Zikai believes that there are two main reasons for the popularity of video, namely, food and traditional culture.
"What I do is food. As I said, food has no borders, and eating is shared by everyone. Secondly, I think it is traditional culture, because now people are gradually aware of the protection of this traditional culture, so they love my dog and like me a little more. As Li Zikai said, her video was loved by many netizens at home and abroad after it was released.
When talking about whether videos of food production and handicraft skills have lasting vitality, Li Zikai is confident. "I am in awe of our traditional culture and traditional crafts. I think it will only become more and more precipitated over time and will not disappear. "
Talking about family: I want to illuminate more people.
Looking back on the growth of childhood, Li has lived with her grandparents since she was 6 years old. Grandma often appears in her videos. Talking about the influence of family background, she thinks that family background is not a shackle. Along the way, she got help from the Women's Federation and the media and met a lot of goodwill. "Someone in my world gave me a light, so I remembered this light, and I am eager to pass this warmth on to more people." She believes that there is no road in life in vain, because she has been warm, so she wants to pass on this warmth.
Talking about the future: common prosperity
"Many intangible cultures are like a dying old man, standing in the long river of history and constantly looking back, which is the kind of powerlessness. So it needs to be seen by many people and needs to be concerned by many people. "
In addition to continuing to inherit and spread intangible culture, Li Zikai's plans for the future include: rural revitalization and common prosperity, creating replicable, transmissible, recyclable and popularized pilot projects, really increasing the income of ordinary people, guiding young people well, and sharing some interesting and positive things with children through short videos.
With this firmness and warmth, for the future life, Li expressed his desire to slow down, do everything he wants to do and accompany the people he wants to accompany. Netizens also hope that Li Zikai can return to video creation as soon as possible.