1. First of all, it is necessary to understand the consumer groups, consumption habits, consumption mainstream and consumption ability in the business area.

2. Consumer groups, such as middle-aged people, office workers, window shoppers, etc., consumption habits refer to dining habits, mainstream consumption refers to snack foods or staple foods, and consumption ability refers to per capita consumption level. Always remember that the varieties you operate may not be suitable for everyone, and the hot ones are highly competitive and the unpopular ones are highly fresh.

3. Secondly, we should not operate too many varieties and too miscellaneous, but we should pay attention to reasonable collocation. For example, we can properly operate a drink with snack food as the main body, and this drink should be quite unique and distinctive. Finally, the business should not remain unchanged, but learn to change, either according to the season, or according to the characteristics of its own products, or according to the business cycle (whether business is good at weekends or at night, etc.).