In my opinion, the reason why the online celebrity brand is so popular in modern China tea shop is mainly because it is an online celebrity brand and a new brand. Network celebrity brand is not easy to call, and we dare not call it without a certain support group. In view of this, the opening of Shenzhen Hyundai China Tea Shop makes the explosion reasonable. After all, drinking milk tea from Changsha in Shenzhen, many young people in Shenzhen will catch up with the trend.
Besides, it is beyond the strength of the brand and network celebrities, but the milk tea in this store is really delicious. Good drink is good drink, so expensive is of course true. It can be said that the price is? Are you used to it? Yes, the price is because of the good quality, but the taste is in place! The number of people is as high as 40,000, which has also caused some netizens to question that this is a kind of visual merchandising, that is, inviting actors to blend in to create a hot scene. In this regard, I can only say that this kind of thing is not easy to draw conclusions.
In fact, we will find that the public will have herd mentality when it comes to eating and drinking.
What is conformity psychology? When people line up in a store, people will instinctively think that the store is very delicious or delicious. On the other hand, even if the same store and the same boss only operate on different streets, if there is no queue, the business of another store will not be good. In other words, sometimes people don't know what a thing really looks like, but they just blindly follow the crowd.