Introduction to Sun Mengquan:
Sun Mengquan, male, 1950, born in March, party member, a senior economist. He is currently the chairman and president of Shandong Lu Hua Group. Representatives of the 12th and 13th People's Congress of Yantai, the 8th Party Congress of Shandong Province, the 9th and 10th CPPCC of Shandong Province, and the 10th CPPCC Standing Committee of Shandong Province. He has won the honorary titles of "Enriching the People and Prospering Shandong" Labor Medal, "Shandong Province Model Worker", "Shandong Province Excellent Worker", National Excellent Township Entrepreneur, "National Model Worker" and "National Top Ten People in Agriculture, Countryside and Farmers".
He takes "industry serving the country and benefiting people's livelihood" as his responsibility, and promotes the continuous development and growth of enterprises with innovation, so that a township material station on the verge of bankruptcy can develop into a well-known enterprise with the first brand of peanut oil in China. The leading product, Luhua brand peanut oil, has successively won the titles of "China Famous Brand", "China Famous Trademark" and "China Most Competitive Brand". In 2007, the company achieved sales revenue of 5.8 billion yuan.
In just over ten years, Sun Mengquan developed a small township factory on the verge of bankruptcy into a giant in China edible oil industry. At present, the assets of "Lu Hua" have reached 2.6 billion yuan, and Lu Hua peanut oil has become the first brand of peanut oil in China and the largest professional producer of peanut oil in China, driving Inner Mongolia, Hebei, Henan, Jiangsu, Anhui and other provinces to develop 6 million mu of supporting bases. In 2008, Sun Mengquan invested and built a large-scale sunflower seed kernel oil production base in Hetao area of Inner Mongolia, which can drive nearly 6,543,800 farmers to increase their income and become rich. When Sun Mengquan changed from a farmer to a modern entrepreneur, he also contributed to the market-oriented reform.
"Dripping water in Lu Hua, making thousands of families fragrant" is a plain and kind advertisement, which has narrowed the distance between producers and consumers. "High-quality peanut oil is the sincere dedication of farmers' brothers, and consumers' consumption of peanut oil in Lu Hua is their care for farmers' brothers". This is the concept and complex of "agriculture, countryside and farmers" of Sun Mengquan, the head of Lu Hua.
Sun Mengquan, Chairman of Shandong Lu Hua Group Co., Ltd. 1980, founded Jiangtongzhen Material Station, the predecessor of Lu Hua Group, and produced the first barrel of Luhua brand peanut oil in 1992. In 2003, Sun Mengquan established Lu Hua Group. Today, Lu Hua peanut oil has become the No.1 brand of peanut oil in China and the oil for state banquet in the Great Hall of the People. The trademark "Lu Hua" has become a well-known trademark in China, and Lu Hua Group has become a key leading enterprise in national agricultural industrialization and the largest professional producer of peanut oil in China.
Sun Mengquan's success has also effectively promoted farmers' income and wealth. With the expansion of product sales, the number of raw materials purchased is also increasing. To this end, he led six provinces including Inner Mongolia, Hebei, Henan, Jiangsu and Anhui to develop 6 million mu of supporting bases, and purchased 6.5438+million tons of peanuts every year. The purchase price per ton of peanuts was about higher than that in previous years in 800 yuan. At the same time, it also attracted more than 2,000 farmers to work in enterprises, with a per capita income of more than 8,000 yuan, and drove more than 10,000 people in local and surrounding areas to engage in transportation and catering.
This year, Sun Mengquan invested and built a large-scale sunflower seed kernel oil production base in Hetao area of Inner Mongolia, which can increase the income of local farmers by 300 million yuan every year and drive nearly 65.438 million farmers to increase their income and become rich.
In just over ten years, Sun Mengquan developed a small township factory on the verge of bankruptcy into a giant in China edible oil industry. This is the miracle created by Sun Mengquan. At present, Lu Hua has assets of 3.2 billion yuan. Last year, its sales revenue reached 3.2 billion yuan, realizing profits and taxes of 300 million to 500 million yuan.
On June 5th+February 6th+April 6th, 2003, General Secretary Hu Jintao said happily: "Well done, I hope you can make more farmers rich". In order to implement the spirit of the General Secretary's instructions as soon as possible, Sun Mengquan said that he would pursue the goal of creating a world brand, make Lu Hua brand bigger and stronger, and truly realize Lu Hua's grand aspiration of "industry serving the country and benefiting people's livelihood".
Chairman Sun Mengquan led Lu Hua Group with the aim of "industry serving the country and benefiting people's livelihood". After six years of scientific and technological research, the "5S pure physical squeezing" process of peanut oil was successfully developed, which led the second revolution of edible oil in China. Under the circumstances that the oil market in China has been greatly impacted, Lu Hua stands out from the rest and has a good development momentum. Established a large alliance of farmers and consumers with peanut industry as the core, developed a peanut supporting base of 5 million mu, and purchased more than 6.5438+0 million tons of peanuts annually, which drove more than 3 million farmers to increase their income and become rich, and was highly praised by the party and the state.
Sun Mengquan stood out from more than 300 finalists who made outstanding contributions to the cause of agriculture, rural areas and farmers in China through online public voting and screening at different levels. Facing the honor and applause, Sun Mengquan said: "Industry serves the country and benefits the people's livelihood" is the aim of Lu Hua, because small enterprises are their own and big enterprises belong to the country and people. The significance of Lu Hua's efforts to develop peanut industry lies in serving the motherland and benefiting farmers, which is also the greatest embodiment of my personal lifelong pursuit and life value. "