Convenience stores can be found almost everywhere, but if you want to write an advertising copy for a convenience store, how should you write it?

Perhaps we can start with the story between customers and convenience stores. There is a good case here that I will share with you today.

JD Daojia, in order to promote its Time Convenience Store, started from the story of the convenience store and published a set of poster copywriting of "Time Convenience Store, Healing the Heart with Good Things", as follows: They asked me why tattoo artists like to drink soy milk, and I said it

It smells a lot like when I was a kid.

After Amy and I broke up, I searched every day for canned pineapples that would never expire.

My salary has increased tenfold and my house is half the size, but my desire to eat spaghetti bolognese on rainy days has not changed at all.

I can't get rid of the taste that burns my tongue. It's a good stew to keep me warm late at night when I'm working overtime.

"Today the fish eggs are half price, do you want one?" From then on, the studio could no longer live without this steaming meal.

On the day I was sad, I ate ten snowy moon cakes in one go, and I felt better the next day.

Everyone loves convenience stores: Shiguangliu traces back to the past, "Boss, I want a piece of spaghetti with meat sauce." The above is the story poster copy of JD Daojia, Shiguang convenience store.

The copywriting allows the urban men and women around them to tell short stories about them and Shiguang Convenience Store. The simple story shows their real life and can make readers scream.

In addition, at the bottom of the poster copy, the selling point of the brand is also revealed: it has been launched in convenience stores such as FamilyMart, 711, Lawson and so on in many places across the country, and the warmth is available in one hour.

Maybe you also have a story about convenience stores, so you might as well try writing one.