The reasons why outdoor electronic large screens in core areas of cities have become urban landmarks:
1. Marketing value: Most outdoor LED large screen media construction locations are located in landmark buildings and central shopping malls in core cities. Circles, traffic arteries, and other functional places with dense traffic such as supermarkets, squares, etc. These areas often gather a large number of people. Large-screen advertising can attract the attention and attention of many audiences, which also means It has higher marketing value.
2. Communication value: With its prominent geographical location and strong visual impact, the outdoor LED large screen will even become the symbol of the city and can easily attract the active attention of a large number of people involved in outdoor activities.
3. Creative value: Compared with other traditional outdoor advertising brands, outdoor LED large screens can integrate flat images, copywriting, dynamic sound effects, three-dimensional technology, etc., to create a rich visual stimulation. The creativity and imagination displayed in advertising, when integrated with LED large-screen media, will produce unparalleled visual effects.
4. Scenario value: With the technological development of outdoor LED advertising screens, large-screen display effects are getting better and better, and more and more functions can be implemented. Using large outdoor LED screens to deliver brand information, coupled with the creative interactive design of advertisements to achieve linkage between advertisements and audiences, interactive scene marketing can be achieved, which will greatly increase brand exposure and win greater value.