Kaola Overseas Shopping is a comprehensive e-commerce company under Alibaba that focuses on cross-border business. It was launched in public beta on January 9, 2015. Its sales categories include maternal and infant, beauty and makeup, home life, nutrition and health care, Global gourmet food, clothing, bags, digital home appliances, etc.
As one of the "first batch of pilot enterprises in the Hangzhou Cross-border E-commerce Comprehensive Pilot Zone", Kaola Overseas Shopping has made many achievements in business model, marketing methods, integrity and self-discipline, etc., and has been awarded by China Quality Certification Center Certified "B2C commodity e-commerce transaction service certification certificate".
On September 6, 2019, Alibaba Group announced a US$2 billion wholly-owned acquisition of Kaola.com and led a US$700 million financing investment in NetEase Cloud Music. ?
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In June 2015, Kaola Overseas Shopping gathered well-known cross-border e-commerce companies such as Tmall International and Taobao Global Shopping. Hangzhou Xiasha Free Trade Zone ranks first in terms of order volume, and the daily order volume has even exceeded half of the local volume.
In June 2015, the shopping guide website Fanli.com released the "Fangli.com Cross-border E-commerce User Research Report". Kaola Overseas Shopping, which was launched only half a year ago, ranked fourth and still maintains rapid development.
In January 2016, Kaola Haigou obtained the "B2C Commodity E-commerce Transaction Service Certification Certificate" certified by the China Quality Certification Center, with a four-star certification level. Kaola Overseas Shopping has become the first cross-border e-commerce platform in China to obtain this certification, and it is currently the e-commerce platform with the highest level of certification in China.
On September 7, 2019, the list of China’s top 100 retailers in 2018 was released, and Yanxuan ranked 37th with a sales scale of 19.3 billion yuan.
Baidu Encyclopedia - Kaola Global Factory Store
Baidu Encyclopedia - Kaola Overseas Shopping