Which hotpot is better in franchise chain? To join a chain store, you must choose an old brand hotpot. It has a long history of development, has its own set of perfect and systematic methods in the face of market competition, and can also provide all-round support for franchisees.

1. Site selection evaluation

Investors conduct on-the-spot investigation, analysis and screening on the specific location of opening a store. For how to locate a store, first understand the market data needed to be collected and analyzed: regional data of the location, demography, transportation mode, store area, building structure, business circle characteristics, accessibility, rental cost, turnover forecast, break-even stores, target market conditions and peer analysis.

2. Decoration support

In order to attract consumers' attention, the decoration of the hot pot restaurant must cater to the preferences of the main consumers. The decoration of the whole store in Yuzhong Memory University City Store is generally in the style of literary petty bourgeoisie, with green flowers hanging and theme illustrations posted on the wall, which are basically in line with the style of young people. Eating hot pot in such a store is delicious and emotional, and there is no worry about the bad business of hot pot restaurant.

3. Personnel training

Among the many franchisees who have joined Yuzhong Memory Hot Pot, many are friends who have been exposed to hot pot for the first time. They are not very clear about how to manage a hot pot restaurant correctly and effectively. The company headquarters will provide half-month hot pot restaurant management training and experience in opening a store to ensure that they can run hot pot restaurants faster and better.

4. Logistics distribution

Logistics distribution supports, fully guarantees the unity of image and taste, effectively reduces operating costs, and saves time, money and worry.

5. preparation support

after the franchisee signs the contract with the company, the company will send a special person to visit and evaluate the franchisee's area scientifically to determine the development direction of the franchisee's location. Send someone to give professional technical guidance on the decoration of the store, so as to conform to the characteristics of the brand culture of Yuzhong Memory Hot Pot, and make detailed planning on the positioning of the dishes and the guidance of the opening planning of the franchise store.

6. Kitchen support

The head office will send a chef to the franchise store for technical guidance, during which the taste of the franchise store will be adjusted to better adapt to the local market, and the kitchen staff in the store will be instructed to master the operation technology.

7. Brand support

Using the brand's market popularity and influence through authorization plays a very important role in improving the store's business performance. At the same time, in the process of store operation, we will enjoy the benign benefits brought by advertising.

8. Marketing Support

Fully enjoy the benign benefits brought by the company's advertising. According to the operation situation and actual needs of the hot pot franchise stores, the company headquarters provides marketing planning and promotion activities for the stores. Opening ceremony planning, marketing plan formulation, opening site preparation, counseling and publicity support.

9. Operation Support

The company provides a unified Management Manual for a single store and implements a systematic and standardized management model.