The first step is positioning. Positioning is a matter of life and death. There are countless categories for restaurants to choose from, including snacks, fast food, hot pot, barbecue, Western food, Hunan cuisine, farm food, etc. Different categories correspond to different user groups and have different unit prices.

It is more important to choose a category that you are familiar with and good at.

When doing category positioning, you can do market research first. For example, don’t touch the category of pickled fish. It’s already a sea of ????blood.

The second step is to enter the site selection process after the location is determined.

If the location is snacks, it can be in pedestrian streets, subway entrances and other high-traffic areas.

If the positioning is fast food, you can choose a location in a mature community and become a regular customer.

If it's dinner, you have to go closer to the big business district.

Although positioning can determine life or death, you won't survive if you choose the wrong location.

Site selection is a laborious task, and this step cannot be rushed.

Step 3: After selecting the design address, it’s time to decorate. What will the decoration look like?

Of course, design is inseparable. A good design can add a lot of points to the store.

We designed a trendy style for a fast food restaurant. After the decoration was implemented, the customer flow has not stopped. Why?

It depends on the design that catches the user's attention.

Other restaurants don’t pay attention to this, but we do, and traffic will naturally come to us.

The fourth step: Try to find a unit that integrates design and construction for decoration. Otherwise, the effect of the implementation may be different from the design.

In addition, you need to make a budget in advance for decoration. I have a friend who opened a restaurant. After the decoration was completed, he found that 80% of the overall budget had been spent. There was not much budget left for subsequent promotions. After the opening, it was very painful. The purchase of ingredients

They have to be deducted again and again, which greatly affects the user experience.

Step 5: Open for business Before officially opening for business, you can conduct a trial operation for a few weeks to get used to the process of ordering, delivering, and paying for food. Once you are almost ready, you can plan a few activities to open for business.

If users are satisfied with the taste of the dishes and the customers attracted through activities in the first few days after opening become repeat customers, the store's business will be prosperous.

The main thing is, no matter what project and major you choose.