Some merchants adjust the color saturation of pictures to the maximum when promoting food, and lose the original color of food. Exaggerated food promotion has hit the face of the catering industry. Many people go to a certain place to punch in food according to the recommendation of online celebrity bloggers, only to find that the promotion effect is quite different. Everyone has shown extreme disgust at such propaganda techniques, and there are still businesses that spare no effort to attract everyone's attention in various ways. For example, it is not a good impression to pack food with infusion packaging, big wooden barrels and so on, so let's know more about it!

First, the filter is full and the packaging is strange

Shopping online has become a common phenomenon, and many people take it home after shopping online, which is completely inconsistent with the goods in the picture. This is because some optimizations have been made to make the food look more delicious. In order to take pictures, I will brush some pigments on food to increase color saturation, and the smoke floating over things is only smoked next to it, which is impossible to present such a state in real life. There are also some big ice cubes, which are actually plastic products. The food in these pictures is basically artificial. In terms of packaging, they also use some pills, infusion bottle bags and so on, which looks extremely exaggerated.

second, whose face did the exaggerated food promotion hit?

The exaggerated food promotion has hit the face of the catering industry. Instead of developing the taste of food on its own, it focuses on how to deceive consumers. Deceive them into the store, and consumers will have to pay for a table of delicious food at the same time. After all, the food has been presented to the table. Some unreasonable packaging will also mislead children, thinking that everything in infusion bottles can be drunk casually. If the catering industry wants to develop in the long run, it must win by taste.

in a word, we are in an impetuous society, and people are always attracted by gorgeous things. Often the simplest will touch people's hearts, and it is useless to work hard on packaging.