The original poster’s idea is a great one!

Good ideas are the first step to success. The key lies in the specific operation of the poster.

The first point: Choose a good customer group: The author already has a basic idea on this point.

To be more detailed, it is for those women before marriage, who have petty bourgeois sentiments, have a certain ability to control their own time, and have a certain amount of independent control of their time... This kind of people account for the largest proportion among college students.

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The second point is to choose a good business location: There are 22 ordinary colleges and universities in Shenyang ***, with about 170,000 students, including about 70,000 girls.

Shenyang has planned two university towns, Hunnan and Daoyi. Because Daoyi University Town is dominated by liberal arts colleges, and the proportion of female students in liberal arts universities is relatively higher than that in science colleges, it is recommended that the poster choose a business location in Daoyi University Town. It is best to choose a

A quiet place amidst the hustle and bustle, a place that students can walk to in no more than 20 minutes.

The third point is to understand customer needs and choose stocking varieties: The characteristics of college girls are: they feel that they are the "proud ones of heaven", different from ordinary people, and their pursuits in life are different from ordinary people, but they are still students after all.

With limited financial strength, it is impossible to pursue villas, luxury cars, and designer clothes. Moreover, they will feel that this pursuit is vulgar. They will flaunt themselves as different from ordinary people with things that they consider elegant but do not consume much.

"Flowers" just satisfies their pursuit in this aspect, and it can also be said to satisfy their vanity, so the host can prepare more flowers and plants that can be drunk. Pay attention to the matching of flower shape and color, and then serve them with tea.

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It is necessary to consider not only the color and shape matching when drying, but also the shape, color and even posture matching when soaking to make it pleasing to the eye.

Fourth point, business method: The owner should fully analyze the consumer psychology of the customer group. Don’t make the store a pure sales point, but a publicity base that advocates, publicizes, and promotes a certain culture. Educate them on how to match and tell them.

They are unusually elegant in "drinking and eating flowers", and they must find cultural, historical and scientific basis for these.

Many of them take the characters in "A Dream of Red Mansions" as their role models, so you might as well start from this aspect.

In fact, there are many aspects that can be started. For example, taking advantage of the fact that students like to surf the Internet, we can create a small-scale cultural consumption atmosphere of "eating flowers and drinking flowers" on the Internet. You can use the campus network.

Fifth point, store decoration: The decoration should be culturally meaningful, not luxurious, but warm and elegant, and use everyday materials. The host can use his or her imagination in this regard!

The sixth point, purchasing: You need to find a suitable and reliable purchasing channel. I have nothing to say about this. It’s up to the poster.

This is the basis for ensuring quality, ensuring supply, and ensuring profits.

I've said so much in a long way, I just wrote it wherever I thought, so don't get bored!

hehe.

Another point, regarding the expenses: 10,000 yuan for purchase, 10,000 yuan for working capital, 10,000 yuan for decoration, 10,000 yuan for speculation, rent, water and electricity, and industrial and commercial registration fees. It is estimated that the initial investment will be 50,000 to 100,000 yuan.

Imagine that there are 70,000 female university students in Shenyang (taking into account social education and social personnel, the actual consumer group is much higher than this number), assuming that 1/3 of the people consume, each person consumes half a tael of "flowers and grass" per month, only

The consumption power of college girls is 1,200 kilograms per month, and the gross profit per kilogram is 50 yuan (actually it should be much higher than this figure). The monthly gross profit is 60,000 yuan. If the poster manages the business properly and gets close to college girls, he can get 1/

4 It shouldn’t be difficult, then the monthly profit is 15,000 yuan, and the annual profit is 180,000 yuan.