From a marketing perspective, Coca-Cola is still the market leader, and Pepsi does not have an advantage in the competition as the poster said.

The main strategy adopted by Coca-Cola Company is still to protect the market share of its products and strive to increase the market share.

In the United States, Coca-Cola is even more popular than soy sauce and MSG; in Europe, black brothers even contribute more than half a month's salary to the Coca-Cola Company; in Asia, a sea of ??red is also sweeping the entire soft drink market.

Therefore, Coca-Cola has almost spared no effort in finding new users.

In its initial advertising strategy, Pepsi has always emphasized that it is a "coke for young people", which means that cola is something for the elderly and is an outdated product of the times.

The Coca-Cola Company has also been working hard to fight back against Pepsi's attacks. In addition to emphasizing that it is the "original Coke", it has also worked hard to attract young consumers. It has changed its outer packaging several times, and it has continuously used celebrities and idols in the hearts of the younger generation for advertisements. This has proved

at this point.