1. According to the official data of Tianyancha, Xiangxudong mainly processes snacks, while New Xu Dong mainly processes knitted fabrics and textiles. So it is different in essence.

2. Xiang Xudong differs from New Xu Dong only by the first word. Hunan is another name for Hunan, which stands for food, while new is a new existence, so its meaning is different.