Jiangsu and Zhejiang are economically developed. It should be said that in economically developed areas, industry means more development than in economically underdeveloped areas. As an industry in online celebrity, it has now become a hot industry, and many people have flocked to this industry to get a piece of it. As a new industry in recent years, online celebrity's industry is full of money.
Take Li Ziqi, a online celebrity celebrity, as an example. She can earn 16 million yuan a year, and Viya, the anchor with goods, earns 232 million yuan a year. Then there is Wang Sicong's girlfriend Sydney in online celebrity, who once had sales of 2 million yuan in eight months and so on. These data undoubtedly show that there are huge profits behind the online celebrity phenomenon.
However, Jiangsu and Zhejiang are developed areas in China, but the phenomenon of online celebrity is obviously not as much as that of Chongqing and Sichuan. Why is this?
online celebrity phenomenon in Chongqing, Sichuan
The aforementioned Li Ziqi was born in Mianyang City, Sichuan Province, a online celebrity, and it can be said that she became popular abroad. She is ingenious, she makes paper, can make rouge, gouache, Chinese makeup and Shu embroidery in antique clothes, and learn vividly in her hands. Most of her videos focus on promoting Chinese culture, and she is a super online celebrity on Youtube, which has played a positive role in promoting Chinese culture in China.
what about the network anchor industry? With big brother? Online celebrity anchor, represented by Sun Xiaochuan's live broadcast, gradually rose? Abstract culture? The phenomenon, in Happy Camp and ace to ace, has played similar games of guessing idioms and words through abstract patterns.
this picture is an example. Phenomena belonging to abstract culture
There are Hongyadong, Sichuan hot pot, etc., which everyone can brush on a certain sound and hand. I won't say much here.
Why is the phenomenon of online celebrity in Jiangsu, Zhejiang and Chongqing less than that in Sichuan and Chongqing?
I think there are two reasons.
1. Urban culture is different. As a developed area, Jiangsu and Zhejiang have an atmosphere of hard work and struggle in cities. It's a place where we strive hard to make great achievements and realize our ideals in life. Many foreigners come here to realize their dreams. In Chongqing, Sichuan, it belongs to a state of slow life. We can see leisurely teahouses, and we can see that aunts and uncles still play mahjong without care when there is water on the ground.
This picture shows Sichuan people playing mahjong on a waterlogged day
There are also various street videos, giant pandas, flavor snacks and so on.
In short, compared with Jiangsu and Zhejiang, Chongqing in Sichuan is more laid-back, enjoying fun and sharing fun things. Therefore, the online celebrity phenomenon has emerged more and more.
2. The cultural characteristics are stronger. For example, Chongqing sister's tough words, Chengdu sister's gentle Chengdu dialect. Can make outsiders feel refreshed. In contrast, the dialects in Jiangsu and Zhejiang are confusing, and dialects in many places are almost incomprehensible in the whole country. The dialects in Sichuan and Chongqing belong to Mandarin, which is close to Mandarin and easier for people to understand.
In addition, Chengdu, as the capital of entertainment, leisure and food, is more suitable for playing and relaxing than Zhejiang, such as hot pot in Chengdu.
Hongya Cave in Chongqing.
the giant panda in Sichuan.
and so on. In contrast, there will be more interesting, delicious and beautiful places in Chongqing and Sichuan. Online celebrity just needs this kind of atmosphere.
To sum up, whether a city is online celebrity has nothing to do with the economy, but whether it has a unique style. Just like Lijiang and Dali, you are far behind any small and medium-sized city in Jiangsu and Zhejiang. But people are happy to go there because it has unique cultural characteristics.
This is the May Day tourism data in 218, and these cities in Chongqing and Chengdu are more attractive.
Finally, although Jiangsu and Zhejiang are developed, the phenomenon of online celebrity is not as good as that in Chongqing, Sichuan. Xiao Bian believes that there are two main reasons. The first is that the culture of the cities is different. Jiangsu and Zhejiang are more commercial and live faster, while Sichuan and Sichuan are more slow and stylish. The second reason is that the cultural characteristics of Chongqing in Sichuan are more unified and the culture is more attractive.
In this regard, Jiangsu and Zhejiang are economically developed, and the phenomenon of online celebrity is not as much as that of Chongqing and Sichuan. What's your opinion about the phenomenon?