Weijia Liangpi is from Xi’an, Shaanxi.

Weijia Liangpi was founded in 1999. It is a fast food chain enterprise that combines Chinese and Western methods and is positioned in the fast food industry and integrates independent research and development, production, distribution, management and sales. At present, it mainly adopts the business model of direct operation and franchising in some areas. After more than ten years of operation and development, it has become a Chinese fast food chain enterprise with high customer acceptance in the northwest region.

The way to success:

1. Standardized central kitchen production, operation and management system

Food is the most important thing for the people, and Weijia Liangpi aims to improve consumers’ satisfaction, a standardized central kitchen production, operation and management system was implemented. By separating management from logistics and stores, we get rid of the "front store and back kitchen" model and ensure the standardization of each process from material selection, research and development, processing, storage to distribution.

2. Stylish and comfortable dining environment

Weijia Liangpi invites a team of well-known designers to design decoration plans, striving to have a unique decoration style, highlighting the northwest local characteristics, and incorporating international trend design concepts .

Weijia Liangpi adopts a unified LOGO. The clean and warm dining environment in the store allows customers to enjoy delicious food comfortably. The four major tenets of Weijia Liangpi’s business are fast, clean, delicious and healthy, so that people who advocate simplicity and quickness can consumers can enjoy dining with ease.

3. High-quality suppliers

In order to ensure product quality, Weijia Liangpi has long-term cooperation with high-quality suppliers around the world. The long-term cooperation companies include COFCO, Nestlé, Asia Fishing Port, Coca-Cola, Samsung Group, Yurun Group, Si Nian Group, etc.