1, different brand positioning: Xiaomi has always paid attention to technological innovation and high performance. Its smart phone is equipped with its own processor, and it also has many unique functions and designs. Mijia pays more attention to the user experience and the construction of smart home ecosystem. It has introduced intelligent door locks, intelligent lighting systems and other products, and built a complete and interconnected smart home ecosystem with its partner * * *.

2. Different prices: Xiaomi products are usually more affordable and suitable for young people or consumers with limited budgets; Mijia products pay more attention to high-end quality and intelligent experience, and are suitable for consumers who pursue high-quality life and innovative technology.